Founder Interview Video
How Cleeng Reached $18M Revenue in 2023 with 35M Accounts and 120% NDR (Interview with CEO Gilles Domartini)
Chapters
- 0:00Event context and introduction
- 0:22Company background and early growth from 2011
- 0:53Shift to enterprise B2B and team scaling
- 1:14Cleeng's specialization, largest clients and scale
- 1:50Learning 1: Stay focused on your vertical
- 3:17Learning 2: Adapt your pricing policy
- 4:02Tiered pricing and avoiding contract renegotiation
- 4:42Moving upmarket to $1M ACV
- 6:15Learning 3: Invest in customer success and retention
- 7:37Net dollar retention of 120% to 130%
- 8:18Learning 4: Balance customer centricity with product focus
- 10:44Learning 5: Control growth pace and avoid over-raising
- 11:51Near-death experience after 2018 fundraise