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2024 Revenue

$1.3M(Est.)

Funding

$0

Team

10

Founded

2008

Clevertar Revenue (2024)

Developer of a digital coaching platform designed to provide cost-effective health coaching for chronic conditions. The company's Anna Cares is a software mobile application for health, aged care providers and their clients which combines mobile care and case management capabilities to support more efficient and effective health management as well as offer long-term health coaching and engage, monitor and educate consumers, enabling them to better manage their chronic conditions, keep healthy, stay out of hospital and maintain independence resulting in quality of life improvements.

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Clevertar Revenue

In 2024, Clevertar's revenue reached $1.3M. The company previously reported $659.2K in 2023. Since its launch in 2008, Clevertar has shown consistent revenue growth.

Clevertar Revenue GrowthReported revenue / ARR over time · latest figure estimated$0$300K$600K$900K$1.2M$1.5M200820102012201420162018202020222024$0$661.8K$1.3MSource: GetLatka.com
YearMilestoneSource
2024Clevertar Hit $1.3m revenue in October 2024Estimated
2023Clevertar Hit $659.2k revenue in December 2023Estimated
2021Clevertar Hit $661.8k revenue in April 2021
2008Launched with $0 revenue

Clevertar Valuation, Funding Rounds

Clevertar is a bootstrapped Health Care Software startup. Founded in 2008, Clevertar has grown to $1.3M in revenue without raising any venture capital or outside funding.

As a self-funded Health Care Software SaaS company, Clevertar has built its business with no outside investment.

Clevertar Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$0$0.2$0.2$0.4$0.4$0.6$0.6$0.8$0.8$1$12008Source: GetLatka.com
YearRoundAmountValuation% SoldSource

Founder / CEO

Marshall Cowan

CEO

Marshall Cowan is listed as CEO at Clevertar.

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Customers

We do not have customer count information for Clevertar yet.

Clevertar Employees & Team Size

Clevertar employs approximately 10 people as of 2026, down from 15 in 2023, including 1 sales reps that carry a quota.

Clevertar Team GrowthReported headcount over time048121620200820102012201420162018202020222024001010Source: GetLatka.com
YearMilestoneSource
2024Reached 10 employees (October 2024)
2023Reached 15 employees (December 2023)
2022Reached 14 employees (December 2022)
2021Reached 18 employees (December 2021)
2021Reached 18 employees (April 2021)

Frequently Asked Questions about Clevertar

What is Clevertar's revenue?

Clevertar generates an estimated $1.3M in annual revenue.

Who founded Clevertar?

Clevertar was founded by Marshall Cowan.

Who is the CEO of Clevertar?

The CEO of Clevertar is Marshall Cowan.

How much funding does Clevertar have?

Clevertar is bootstrapped and has not raised outside funding.

How many employees does Clevertar have?

Clevertar has 10 employees.

Where is Clevertar headquarters?

Clevertar is headquartered in Adelaide, South Australia, Australia.

Compare Clevertar to the industry

Clevertar operates across multiple industries. Browse revenue, funding, and growth data for Clevertar in each sector below.

Data and Sources

All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.

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Clevertar Revenue 2024: $1.3M Est. ARR (Bootstrapped)