Harris named Expedia, Booking.com, Airbnb, Google, and wholesale travel agents as the primary intermediaries that Cloudbeds competes against for direct booking volume. According to Harris, Expedia and Booking.com each process roughly $100 billion in lodging gross merchandise volume and charge hotels approximately 20% commission. These figures were stated by Harris as his characterization of competitors and are not company-confirmed figures from those organizations.
Harris also referenced Toast and Shopify as publicly traded analogs in the fintech-enabled software category, noting that 50% of their revenue comes from fintech solutions. This figure was stated by Harris as his characterization of those companies and is not a company-confirmed figure from Toast or Shopify.