Top SaaS Companies in Colombia

List of the largest SaaS companies in Colombia (Click to apply)

These are the top SaaS companies in Colombia. In todays day and age its possible to launch a company from anywhere. We wanted to show some love for Colombia by featuring these 55 companies with combined revenues of $186.2M.

Together, Colombia SaaS companies employ over 3K employees, have raised $0.0 capital, and serve over 6K customers around the world.

$0 - $1M ARR
  1. Ormigga $955.3K
  2. OhmyFi $917.3K
  3. DASHFLEET $840.0K
  4. Demetria $817.0K
  5. Vortexbird $793.6K
$1M - $5M ARR
  1. Vozy $3.8M
  2. BEWE $3.5M
  3. Loggro $3.2M
  4. doc-doc $2.8M
$5M - $10M ARR
  1. O4IT $9.2M
$10M+ ARR
  1. Hogaru $73.1M
  2. Siigo $20.1M
  1. 01
    Hogaru

    Hogaru

    Professional Services Providers

    Hogaru is a tech-enabled facility management platform in Latin America.

    $73M

    $1M

    5K

    746

    2017

    Colombia

  2. 02
    Frubana Inc

    Frubana Inc

    B2B Marketplace Platforms

    Everything store for restaurants and small retailers in Latam

    $37M

    $102M

    1K

    505

    2019

    Colombia

  3. 03
    Siigo

    Siigo

    Financial Services Software

    Developer of accounting and administrative software. The company's software platforms are pre-configured and synchronized with accounting, inventory, payroll, cash flow and point of sale process which automate accounting and administration functions, enabl

    $20M

    885

    1988

    Colombia

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What are the fastest growing companies doing?

83 of the fastest growing companies that also have the most revenue have a clear expansion revenue strategy. On average, sales reps are selling plans where starting contract value is $4,606.

Those same companies employ 1,678 sales reps that carry a quota. The most common compensation plan used by these companies is a 1:5 ratio of sales rep on target earnings (OTE) to quota. Meaning if a rep can earn $200k in base and commissions, quota target for that year is set at 5x, or $1m in new ARR closed.

If you’re going to build a high growth SaaS company, you need to figure out how to scale with quota carrying sales reps.

Which CEO’s are the most efficient capital allocators?

We can measure this a variety of ways. Which company has the most revenue per employee? What about dollars in revenue compared to dollars raised? What about time, which founder went from $0 to $10m the fastest?

Looking deeper at dollars in revenue compared to dollars raised, bootstrappers take the cake because they self fund (denominator zero). When we look at companies that have raised at least $1m, Actito is the clear winner generating $21m in revenue, growing 100% yoy, on just 1m raised ($.05 dollars raised for every $1 of revenue).

Omnisend comes in a close second with $.08 dollars raised for every dollar of revenue. Doing $19m as of December 2020. Proposify gets honorable mention with $0.46 dollars raised (3.25m) for every dollar of revenue ($7m).

The worst performers here are companies like YayPay with $3.68 dollars raised ($14m) per dollar of revenue ($3.8m). Many of the worst performers just did a round of funding and haven’t had a chance to deploy to drive growth yet. That makes this data less valuable but still illustrative.