Founder Interview Video
How Digno Bootstrapped to 15 Paying Customers in Under a Year (Interview with CEO Mahir Iskender)
Chapters
- 0:00Introduction and What Digno Does
- 1:03Pricing Model and Average Contract Value
- 1:44Founding Story and Retail Background
- 5:26First Line of Code and Early Testing
- 7:30Launch at Collision Toronto and Customer Count
- 7:41Trial to Paid Conversion Process
- 9:03Free Plan and Why Growth Has Been Slow
- 10:22Revenue and Bootstrapped Funding
- 10:39Ownership Structure and Personal Investment
- 11:19Development Team and TkXel Partnership
- 13:32Sales Strategy and LinkedIn Outreach Tools
- 14:12Conference Participation and Growth Plans
- 14:34Famous Five Rapid Fire Questions