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Ghost was founded in April 2013, after a very successful Kickstarter campaign to create a new platform focused solely on professional publishing. Their mission is to create the best open-source tools for independent journalists and writers across the world and have a real impact on the future of online media.
Today Ghost powers an incredible range of websites; from individual bloggers who are just getting started, to large teams of writers and editors at some of the largest organizations in the world. They've built a sustainable business around a free core application, funded by a premium platform as a service to run it on.
Last updated
In 2024, Ghost's revenue reached $10.4M. The company previously reported $6.3M in 2023. Since its launch in 2013, Ghost has shown consistent revenue growth.
Ghost has not publicly disclosed its valuation. The company has raised $7.4M in total funding to date.
Ghost has raised $7.4M in total funding across 2 rounds, most recently a $7M Series A round in 2020.
| Year | Round | Amount | Valuation | % Sold | Source |
|---|---|---|---|---|---|
| 2020 | Series A | $7M | - | - | |
| 2013 | Seed Round | $360K | - | - |
CEO
I spent the majority of my career building publications for large companies including Microsoft, Virgin Atlantic, Nokia, EasyJet, Ubisoft, and various others. After a two year stint as the Deputy Head of Design for WordPress and watching it turn into a website builder, I set out to create a new platform focused on modern publishing: Ghost.
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| What's your age? | - |
| Favorite online tool? | - |
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| Advice for 20 year old self | - |
Ghost serves 20.4K customers.
Ghost employs approximately 104 people as of 2026, up from 49 in 2023. It serves 20.4K customers that rely on its solutions.
Ghost generates an estimated $10.4M in annual revenue.
Ghost was founded by John O'Nolan.
The CEO of Ghost is John O'Nolan.
Ghost raised $7.4M across 2 rounds.
Ghost has 104 employees.
Ghost is headquartered in Singapore, Singapore.
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
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2024 Revenue
$10.4M(Est.)
Customers
20.4K
Funding
$7.4M
Avg ACV
$509
Team
104
Founded
2013
| Year | Milestone | Source |
|---|---|---|
| 2024 | Ghost Hit $10.4m revenue in October 2024 | Estimated |
| 2023 | Ghost Hit $6.3m revenue in August 2023 | |
| 2022 | Ghost Hit $4.3m revenue in November 2022 | |
| 2022 | Ghost Hit $4.3m revenue in January 2022 | |
| 2021 | Ghost Hit $3m revenue in November 2021 | |
| 2021 | Ghost Hit $3m revenue in January 2021 | |
| 2020 | Ghost Hit $1.9m revenue in January 2020 | |
| 2019 | Ghost Hit $1.3m revenue in January 2019 | |
| 2018 | Ghost Hit $939.9k revenue in January 2018 | |
| 2017 | Ghost Hit $743k revenue in January 2017 | |
| 2016 | Ghost Hit $540k revenue in January 2016 | |
| 2013 | Launched with $0 revenue |
| Year | Milestone | Source |
|---|---|---|
| 2024 | Reached 104 employees (December 2024) | |
| 2024 | Reached 49 employees (October 2024) | |
| 2023 | Reached 49 employees (November 2023) | |
| 2023 | Reached 49 employees (July 2023) | |
| 2022 | Reached 38 employees (November 2022) | |
| 2021 | Reached 28 employees (November 2021) | |
| 2020 | Reached 18 employees (December 2020) | |
| 2020 | Reached 18 employees (November 2020) | |
| 2020 | Reached 14 employees (June 2020) | |
| 2020 | Reached 5 employees (January 2020) | |
| 2019 | Reached 13 employees (December 2019) | |
| 2018 | Reached 12 employees (December 2018) |
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