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IdeaScale is the largest cloud-based innovation software platform in the world with more than 25,000 customers and 4.5 million users. The software allows organizations to involve the opinions of public and private communities by collecting their ideas and giving users a platform to vote. The ideas are then evaluated, routed, and implemented, making IdeaScale the engine of crowd-powered innovation.
Last updated
In 2024, IdeaScale's revenue reached $9M. The company previously reported $7.7M in 2021. Since its launch in 2009, IdeaScale has shown consistent revenue growth.
IdeaScale reached a $23.2M valuation in 2025, set during its M&A Offer round.
| Year | Round | Amount | Valuation | % Sold | Source |
|---|---|---|---|---|---|
| 2025 | M&A Offer | - | $23.2M | - |
CEO
Head of customer development. Apparently CEO. Hobbyist accountant. Co-founder. Java, Eclipse, OSX, Apache, MySQL, Linux, Making stuff go
| Question | Answer |
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| What's your age? | - |
| Favorite online tool? | - |
| Favorite book? | - |
| Favorite CEO? | - |
| Advice for 20 year old self | - |
IdeaScale serves 4.5M customers.
IdeaScale employs approximately 107 people as of 2026, up from 98 in 2023, including 5 sales reps that carry a quota. It serves 4.5M customers that rely on its solutions.
IdeaScale generates an estimated $9M in annual revenue.
IdeaScale was founded by Robert Hoehn.
The CEO of IdeaScale is Robert Hoehn.
IdeaScale raised $0.
IdeaScale has 107 employees.
IdeaScale is headquartered in San Francisco, California, United States.
IdeaScale operates across multiple industries. Browse revenue, funding, and growth data for IdeaScale in each sector below.
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
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85 associated members
Valuation
$23.2M
2024 Revenue
$9M(Est.)
Customers
4.5M
Funding
$0
Avg ACV
$2
Team
107
Founded
2009
| Year | Milestone | Source |
|---|---|---|
| 2024 | IdeaScale Hit $9m revenue in June 2024 | Estimated |
| 2021 | IdeaScale Hit $7.7m revenue in April 2021 | |
| 2009 | Launched with $0 revenue |
| Year | Milestone | Source |
|---|---|---|
| 2024 | Reached 107 employees (December 2024) | |
| 2024 | Reached 98 employees (October 2024) | |
| 2023 | Reached 98 employees (September 2023) | |
| 2023 | Reached 89 employees (January 2023) | |
| 2022 | Reached 84 employees (January 2022) | |
| 2021 | Reached 81 employees (August 2021) | |
| 2021 | Reached 92 employees (April 2021) |
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