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Sydney, Australia
Manufacturer of FMS (Fleet Management Systems) hardware and software to customers. The company provides a cloud-based platform that supports customers in using their business knowledge to optimize the efficiency and productivity of its mobile assets and workers.
Last updated
In 2021, Imarda's revenue reached $1.5M. Since its launch in 2007, Imarda has shown consistent revenue growth.
Imarda is a bootstrapped Connected Worker Platforms startup. Founded in 2007, Imarda has grown to $1.5M in revenue without raising any venture capital or outside funding.
As a self-funded Connected Worker Platforms SaaS company, Imarda has built its business with no outside investment.
| Year | Round | Amount | Valuation | % Sold | Source |
|---|
CEO
Selwyn Pellett is a Co-Founder and Director of Coretex. Selwyn is one of New Zealand’s most respected tech industry entrepreneurs. He has founded multiple New Zealand based technology companies, which have generated more than $500m in tech exports to over 30 markets. Selwyn was inducted to the NZ Hi-Tech hall of fame in 2009. He actively mentors young entrepreneurs and has invested in many technology and tech-related companies.
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We do not have customer count information for Imarda yet.
Imarda employs approximately 17 people as of 2026.
Imarda generates $1.5M in revenue.
Imarda was founded by Selwyn Pellett.
The CEO of Imarda is Selwyn Pellett.
Imarda is bootstrapped and has not raised outside funding.
Imarda has 17 employees.
Imarda is headquartered in Sydney, Australia.
Imarda operates across multiple industries. Browse revenue, funding, and growth data for Imarda in each sector below.
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
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2021 Revenue
$1.5M
Funding
$0
Team
17
Founded
2007
| Year | Milestone | Source |
|---|---|---|
| 2021 | Imarda Hit $1.5m revenue in April 2021 | |
| 2007 | Launched with $0 revenue |
| Year | Milestone | Source |
|---|---|---|
| 2021 | Reached 17 employees (April 2021) |
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