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Improve Digital

Schiphol-Rijk, North Holland, Netherlands

Valuation

$5.6M

2025 Revenue

$1.9M

Funding

$0

Team

17

Founded

2008

How Improve Digital CEO Joëlle Frijters grew to $1.9M revenue with a 17 person team in 2025.

Our proprietary advertising platform provides first-class solutions that automate the purchase & sale of digital advertising for all industry players.

We support sellers & media buyers by optimising the supply chain, offering a full end-to-end platform with our products: ORIGIN & MARKETPLACE.

By putting customers first and driving innovation, we are creating the future of digital advertising, with our team of experts from around the world.

We are part of the Azerion platform.

Last updated

Improve Digital Revenue

In 2025, Improve Digital's revenue reached $1.9M. Since its launch in 2008, Improve Digital has shown consistent revenue growth.

Improve Digital Revenue GrowthReported revenue / ARR over time$0$400K$800K$1M$2M$2M2008201020122014201620182020202220242025$0$2MSource: GetLatka.com
YearMilestoneQuote
2025Improve Digital Hit $1.9m revenue in July 2025
2008Launched with $0 revenue

Improve Digital Valuation, Funding Rounds

Improve Digital's most recent disclosed valuation is $5.6M.

Improve Digital is a bootstrapped Demand Side Platform (DSP) startup. Founded in 2008, Improve Digital has grown to $1.9M in revenue without raising any venture capital or outside funding.

As a self-funded Demand Side Platform (DSP) SaaS company, Improve Digital has built its business with no outside investment.

Improve Digital Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$0$0.2$0.2$0.4$0.4$0.6$0.6$0.8$0.8$1$12008Source: GetLatka.com
YearRoundAmountValuation% SoldQuote

Founder / CEO

Joëlle Frijters

Joëlle Frijters is listed as Founder / CEO at Improve Digital.

Q&A

QuestionAnswer
What's your age?-
Favorite online tool?-
Favorite book?-
Favorite CEO?-
Advice for 20 year old self-

Customers

We do not have customer count information for Improve Digital yet.

Improve Digital Employees & Team Size

Improve Digital employs approximately 17 people as of 2026.

Improve Digital Team GrowthReported headcount over time0481216202008201020122014201620182020202220242025001717Source: GetLatka.com
YearMilestone
2025Reached 17 employees (July 2025)

Frequently Asked Questions about Improve Digital

What is Improve Digital's revenue?

Improve Digital generates $1.9M in revenue.

Who is the CEO of Improve Digital?

The CEO of Improve Digital is Joëlle Frijters.

How much funding does Improve Digital have?

Improve Digital raised $0.

How many employees does Improve Digital have?

Improve Digital has 17 employees.

Where is Improve Digital headquarters?

Improve Digital is headquartered in Schiphol-Rijk, North Holland, Netherlands.

Compare Improve Digital to the industry

Improve Digital operates across multiple industries. Browse revenue, funding, and growth data for Improve Digital in each sector below.

Data and Sources

All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.

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