Founder Interview Video
How Incast Reached $400K Take-Rate Revenue and 110 Brand Clients in 2022 (Interview with CEO Vera Kopp)
Chapters
- 0:00Introduction and Company Overview
- 1:21What Incast Sells and Who Its Clients Are
- 2:17Revenue Model and Take Rate
- 3:40Active and Historical Client Count
- 6:05Total Ad Volume and Take-Rate Revenue
- 7:10Funcast Experiential Activations
- 8:18Team Size and Rainmaker Launch
- 9:41Creator Payout Economics
- 10:07Confirming $400K Take-Rate Revenue
- 11:27Margin Differences by Influencer Tier
- 12:20Working with Agencies and Top Talent
- 13:19Bootstrapped Since Founding
- 13:33Famous Five Rapid Fire