As of May 2026, there are 381 SaaS companies in Account-Based Advertising Software. They have combined revenues of $4.9B and employ 30.8K people. They have raised $3.3B and serve 371.7M customers combined.
Account-Based Advertising Software is designed for businesses employing an Account-Based Marketing (ABM) strategy, primarily in the B2B sector. This software enables organizations to focus their advertising efforts on specific high-value accounts rather than casting a wide net, allowing for a more personalized marketing approach. It integrates data analysis to identify target accounts and optimizes campaigns across various channels to engage these selected accounts effectively. Typical features of Account-Based Advertising Software include account targeting, campaign management, performance tracking, and integration with customer relationship management (CRM) systems. Workflows often involve collaboration between marketing and sales teams, ensuring efforts are coordinated and data-driven. Common buyer personas include marketing professionals, sales teams, and account executives who seek to maximize the impact of their advertising budgets on their most valuable prospects.
Sorting: Highest -> Lowest
Showing 10 of 61 companies ranked by annual revenue.
San Francisco, California, United States
Thunder is a marketing technology company that provides advertising solutions through its Experience Cloud platform.
New York, New York, United States
Amagi Media Labs is a tech and media startup that facilitates the geographic targeting of TV advertisements.
New York, NY, United States
Cadent ignites seamless connections between brands, publishers and consumers. Our advanced predictive models orchestrate advertising outcomes on any platform customers are on, across any media they consume, and at any stage of their journey. Through our transparent, enterprise-class platform that adapts in real time and connects with hundreds of partners, we drive measurable outcomes across every screen. Learn more at www.TheNewCadent.com.
Copenhagen, Hovedstaden, Denmark
Adform is a global digital advertising technology company that offers a suite of software and services to help businesses plan, execute, and optimize their digital advertising campaigns. The company's platform includes features such as programmatic advertising, real-time bidding, data management, and creative optimization. Adform aims to provide a comprehensive solution for advertisers, agencies, and publishers to manage their advertising campaigns and reach their target audience effectively. Adform's platform also provides access to a vast network of publishers and ad exchanges, allowing advertisers to reach their target audience across a variety of channels, including display, video, mobile, and social media. The company offers advanced targeting and analytics capabilities, allowing businesses to tailor their campaigns to specific audiences and measure the impact of their advertising efforts. Adform is headquartered in Copenhagen, Denmark, and has offices across Europe, the Americas, and Asia-Pacific.
San Francisco, California, United States
Skai is the leading omnichannel advertising platform for commerce media, combining advanced digital marketing capabilities with commerce insights and operations to drive growth for brands and agencies. Powered by unified data and proprietary GenAI, Skai delivers full-funnel media planning, optimization, and measurement, plus insights and automation that help brands improve digital shelf performance, retail execution, and revenue recovery. This integrated approach maximizes sales, profitability, and market share across media and commerce touchpoints. Trusted by over 8,000 brands and agencies, including PepsiCo, Sanofi, and Estée Lauder, Skai integrates with 300+ publishers and retail media networks such as Amazon Ads, Walmart Connect, Criteo, Google, Microsoft, Facebook, and TikTok. Headquartered in San Francisco with nine international offices, Skai empowers brands to connect media and commerce for measurable growth and efficiency. Skai uses the brand name Kenshoo Skai in the UK & Europe.
Paris, Île-de-France, France
As the end-to-end global media platform powering attention, quality, and outcomes, we help advertisers and publishers drive real outcomes by combining premium inventory and audiences, advanced curation, and powerful ad tech across every channel. We focus on what truly matters in today’s attention economy: quality, engagement, and performance, all powered by a commitment to respectful, user-centric ad experiences. With a team of over 750 professionals across 20 countries, we combine global scale with deep local expertise. Reach out to learn more about our offerings and how we can help you achieve your advertising goals!
New York, New York, United States
Advertising technology and solutions company with a media buying platform for the digital advertising industry
Santa Monica, California, United States
GumGum is the contextual-first technology leader transforming digital advertising with AI-powered, non-invasive data and media solutions. We champion effective advertising that uplifts and respects consumers. Our proprietary Contextual, Attention, and Creative solutions create the perfect match between a brand and a consumer in the right moment and mindset. Founded in 2008, GumGum is headquartered in Santa Monica, California, and operates in 19+ markets.
Chicago, Illinois, United States
Pixis is a complete, AI-powered advertising solution helping consumer brands improve ad performance and streamline workflows.
- Must enable targeted advertising towards specific high-value accounts - Should include features for performance tracking and analytics - Must facilitate collaboration between sales and marketing teams - Should integrate with existing CRM systems for data sharing - Not just focused on general audience targeting; must support account-specific advertising strategies
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