1
Demandbase
San Francisco, California, United States
account-based marketing (ABM) solutions to businesses.
- Revenue
- $750M
- Customers
- 400
- Year founded
- 2005
- Funding
- $133.2M
- Team size
- 925
Top 50 Account-Based Analytics Software Companies (August 2026)
As of August 2026, Latka tracks 233 Account-Based analytics software companies. They have combined revenues of $2B and employ 9.2K people. They have raised $969M and serve 14.2M customers combined.
Every company below sells Account-Based analytics software to other businesses and is ranked by its most recent annual revenue. Revenue, funding, headcount and customer figures come from CEO interviews on the Latka podcast, public company filings, and Latka estimates where a company has not disclosed a number.
What Account-Based Analytics Software Companies do
Account-Based Analytics Software is designed to help organizations implement account-based marketing (ABM) strategies effectively by providing insights into account performance and engagement. It focuses on enhancing the targeting of high-value accounts, allowing sales and marketing teams to align their efforts better and drive conversions through personalized engagement. Typical use cases include tracking the engagement levels of specific accounts, analyzing buying signals, and measuring the effectiveness of marketing initiatives on those selected accounts. Common features of Account-Based Analytics Software include account selection and scoring, multi-channel engagement tracking, and performance analytics. These solutions often provide tools for lead-to-account mapping, campaign performance analysis, and predictive analytics to forecast account behaviors. Typical buyer personas include sales operations professionals, marketing managers, and data analysts who require granular insights into account behaviors and outcomes to inform strategy and decision-making.
- Companies
- 233
- Revenue
- $2B
- Funding
- $969M
- Employees
- 9.2K
Filters
Sorting: Highest -> Lowest
Top Account-Based Analytics Software Companies by revenue
Showing 1 of 1 companies ranked by annual revenue.
Frequently asked questions about Account-Based Analytics Software Companies
How many Account-Based analytics software companies are there?
Latka tracks 233 Account-Based analytics software companies with reported revenue. Together they generate $2B in annual revenue and employ 9.2K people.
Which Account-Based analytics software company is the largest?
Demandbase is the largest, with $750M in annual revenue, founded in 2005.
How much revenue does a typical Account-Based analytics software company make?
The average Account-Based analytics software company in this list makes $8.4M a year, across 233 companies with reported revenue. They serve 14.2M customers combined.
Who are the leading Account-Based Analytics software vendors?
Ranked by annual revenue, the leaders are Demandbase.
How much funding have Account-Based analytics software companies raised?
The 233 Account-Based analytics software companies tracked here have raised $969M in disclosed funding between them.
Related Marketing Software categories
Inclusion Criteria
- Must provide account engagement metrics like reach percentage and lead-account relationships. - Should support multi-channel campaign tracking and reporting specific to targeted accounts. - Must include advanced analytics features for performance measurement and predictive insights. - Must have capabilities for account scoring and prioritization based on intent data. - Not just focused on general marketing automation; must address account-based engagement specifically.