1
Demandbase
San Francisco, California, United States
account-based marketing (ABM) solutions to businesses.
- Revenue
- $200M
- Customers
- 400
- Year founded
- 2005
- Funding
- $133.2M
- Team size
- 925
Top 50 Account-Based Analytics Software Companies (October 2026)
As of October 2026, Latka tracks 228 Account-Based analytics software companies. They have combined revenues of $1.3B and employ 8.2K people. They have raised $882.6M and serve 14.2M customers combined.
Every company below sells Account-Based analytics software to other businesses and is ranked by its most recent annual revenue. Revenue, funding, headcount and customer figures come from CEO interviews on the Latka podcast, public company filings, and Latka estimates where a company has not disclosed a number.
What Account-Based Analytics Software Companies do
Account-Based Analytics Software is designed to help organizations implement account-based marketing (ABM) strategies effectively by providing insights into account performance and engagement. It focuses on enhancing the targeting of high-value accounts, allowing sales and marketing teams to align their efforts better and drive conversions through personalized engagement. Typical use cases include tracking the engagement levels of specific accounts, analyzing buying signals, and measuring the effectiveness of marketing initiatives on those selected accounts. Common features of Account-Based Analytics Software include account selection and scoring, multi-channel engagement tracking, and performance analytics. These solutions often provide tools for lead-to-account mapping, campaign performance analysis, and predictive analytics to forecast account behaviors. Typical buyer personas include sales operations professionals, marketing managers, and data analysts who require granular insights into account behaviors and outcomes to inform strategy and decision-making.
- Companies
- 228
- Revenue
- $1.3B
- Funding
- $882.6M
- Employees
- 8.2K
Filters
Sorting: Highest -> Lowest
Top Account-Based Analytics Software Companies by revenue
Showing 10 of 228 companies ranked by annual revenue.
2
Targetbase
Irving, Texas, United States
Targetbase is a data-driven, strategic communications agency. Our agency believes clients become stronger when they leverage the wealth of information consumers provide every day
- Revenue
- $71.1M
- Year founded
- 1979
- Team size
- 358
3
People.ai
San Francisco, California, United States
People.ai is a software company that provides an AI-powered platform to help sales and marketing teams improve their performance. Their platform automates the capture of sales activity data, providing insights and analytics to help teams optimize their sales process, identify potential opportunities, and close more deals. People.ai's technology uses machine learning and natural language processing to analyze and understand data from various sources, including emails, calendars, and CRM systems. The company's customers include large enterprises across multiple industries, including technology, healthcare, and financial services.
- Revenue
- $62.8M
- Customers
- 500
- Year founded
- 2016
- Funding
- $200M
- Team size
- 215
- Revenue
- $59.5M
- Customers
- 500
- Year founded
- 2012
- Funding
- $3.8M
- Team size
- 29
- Revenue
- $56M
- Customers
- 2K
- Year founded
- 2014
- Team size
- 211
6
Black Swan Data
London, England, United Kingdom
Provider of applied prediction platform designed to enable efficient and effective marketing. The company's applied prediction platform uses data science and analyses data to help anticipate changes in consumer behavior, enabling brands to predict what their customers will want.
- Revenue
- $35M
- Year founded
- 2011
- Funding
- $9.9M
- Team size
- 148
7
Environics Analytics
Toronto, Ontario, Canada
At Environics Analytics (EA), we take pride in our reputation for producing the best data products and software in the industry. Established in 2003, Environics Analytics has quickly grown to be one of the premier marketing and analytical services companies in North America. Specializing in proprietary data, purpose-built software, and industry-focused consulting, we provide data-driven analytics to help organizations of all sizes to better understand customers and markets. EA is very proud to be one of the first organizations in the world to be certified with MSECB’s ISO 31700-1 Privacy by Design designation, covering the lifecycle of product development including modelling and analytics.
- Revenue
- $33M
- Year founded
- 2003
- Team size
- 300
8
Marchex
Seattle, WA, United States
Marchex harnesses the power of AI and conversational intelligence to provide actionable insights aligned with prescriptive vertical market data analytics, driving operational excellence and revenue acceleration. Marchex enables executive, sales, and marketing teams to optimize customer journey experiences across communications channels. Through our prescriptive analytics solutions, we enable the alignment of enterprise strategy, empowering businesses to increase revenue through informed decision-making and strategic execution. Marchex provides conversational intelligence AI-powered solutions for market-leading companies in leading B2B2C vertical markets, including several of the world’s most innovative and successful brands. Please visit www.marchex.com to learn more.
- Revenue
- $32.7M
- Year founded
- 2003
- Team size
- 218
9
Drawbridge
Palm Beach Gardens, Florida, United States
Enables brands to have seamless interaction with consumers across their computers, smartphones, tablets, and connected TVs, which in turn gives them increased insight into online and offline consumer behavior
- Revenue
- $32M
- Year founded
- 2018
- Team size
- 109
10
Spiceworks Ziff
Austin, Texas, United States
A global organization with more than 1,500 employees across 10 offices, we are a trusted global marketplace that connects technology buyers and sellers with the most actionable and precise intent data.
- Revenue
- $32M
- Year founded
- 2020
- Team size
- 213
Frequently asked questions about Account-Based Analytics Software Companies
How many Account-Based analytics software companies are there?
Latka tracks 228 Account-Based analytics software companies with reported revenue. Together they generate $1.3B in annual revenue and employ 8.2K people.
Which Account-Based analytics software company is the largest?
Demandbase is the largest, with $200M in annual revenue, founded in 2005.
How much revenue does a typical Account-Based analytics software company make?
The average Account-Based analytics software company in this list makes $5.7M a year, across 228 companies with reported revenue. They serve 14.2M customers combined.
Who are the leading Account-Based Analytics software vendors?
Ranked by annual revenue, the leaders are Demandbase, Targetbase, People.ai, Versium and Bombora.
How much funding have Account-Based analytics software companies raised?
The 228 Account-Based analytics software companies tracked here have raised $882.6M in disclosed funding between them.
Related Marketing Software categories
Inclusion Criteria
- Must provide account engagement metrics like reach percentage and lead-account relationships. - Should support multi-channel campaign tracking and reporting specific to targeted accounts. - Must include advanced analytics features for performance measurement and predictive insights. - Must have capabilities for account scoring and prioritization based on intent data. - Not just focused on general marketing automation; must address account-based engagement specifically.