Each Tuesday, we reverse-engineer a real SaaS company's revenue, profit, CAC, funnels, and its top growth tactic.
Sign up to access all features
Sign up with GoogleSign up with LinkedInAlready have an account? Log in
GetLatka is trusted by 200k+ founders, researchers, and marketers.
No contracts, cancel at any time
Demandbase is a B2B marketing technology company that provides account-based marketing (ABM) solutions to businesses. The company was founded in 2005 and is headquartered in San Francisco, California. Demandbase's platform helps businesses identify and target key accounts, engage with them across multiple channels, and measure the effectiveness of their marketing efforts. Their solutions are used by a variety of industries, including technology, financial services, healthcare, and manufacturing. The company has received numerous awards and recognition for its innovative approach to B2B marketing.
Last updated
In 2024, Demandbase's revenue reached $750M. The company previously reported $478.4M in 2024. Since its launch in 2005, Demandbase has shown consistent revenue growth.
Demandbase has not publicly disclosed its valuation. The company has raised $133.2M in total funding to date.
Demandbase has raised $133.2M in total funding across 5 rounds, with its most recent round in 2017.
| Year | Round | Amount | Valuation | % Sold | Source |
|---|---|---|---|---|---|
| 2017 | Funding round | $25M | - | - | |
| 2017 | Funding round | $48.8M | - | - | |
| 2015 | Funding round | $30M |
| Question | Answer |
|---|---|
| What's your age? | 54 |
| Favorite online tool? | - |
| Favorite book? | - |
| Favorite CEO? | - |
| Advice for 20 year old self | - |
Demandbase serves 400 customers.
Demandbase employs approximately 925 people as of 2026, down from 938 in 2023, including 78 sales reps that carry a quota. It serves 400 customers that rely on its solutions.
Demandbase generates $750M in revenue.
The CEO of Demandbase is Gabe Rogol.
Demandbase raised $133.2M across 5 rounds.
Demandbase has 925 employees.
Demandbase is headquartered in San Francisco, California, United States.
Demandbase operates across multiple industries. Browse revenue, funding, and growth data for Demandbase in each sector below.
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
Claim this profile
Altimetrik is a pure-play digital business services company. We focus on delivering business...
Turn data into revolutionary financial products Connect to real-time insights on the Plaid Network...
Metropolis is a proprietary AI- and computer vision-based operating system designed to...
Alan provides online digital insurance services focusing on health and wellness. The company offers...
2024 Revenue
$750M
Customers
400
Funding
$133.2M
Avg ACV
$1.9M
Team
925
Founded
2005
| Year | Milestone | Source |
|---|---|---|
| 2024 | Demandbase Hit $750m revenue in November 2024 | |
| 2024 | Demandbase Hit $478.4m revenue in October 2024 | Estimated |
| 2023 | Demandbase Hit $427.5m revenue in December 2023 | Estimated |
| 2017 | Demandbase Hit $96m revenue in January 2017 | |
| 2005 | Launched with $0 revenue |
| - |
| - |
| 2014 | Funding round | $15M | - | - |
| 2013 | Funding round | $14.4M | - | - |
| Year | Milestone | Source |
|---|---|---|
| 2024 | Reached 925 employees (March 2024) | |
| 2023 | Reached 938 employees (December 2023) | |
| 2022 | Reached 938 employees (December 2022) | |
| 2021 | Reached 911 employees (December 2021) | |
| 2020 | Reached 337 employees (December 2020) | |
| 2020 | Reached 313 employees (June 2020) | |
| 2019 | Reached 326 employees (December 2019) | |
| 2018 | Reached 308 employees (December 2018) | |
| 2017 | Reached 250 employees (January 2017) |
If you're the CEO and would like to join the podcast, please DM Nathan Latka on LinkedIn.
