As of November 2026, Latka tracks 15 ad network software companies with $10M–$100M in annual revenue. They have combined revenues of $474.1M and employ 3.2K people. They have raised $857.7M and serve 1M customers combined.
Every company below sells ad network software to other businesses and is ranked by its most recent annual revenue. Revenue, funding, headcount and customer figures come from CEO interviews on the Latka podcast, public company filings, and Latka estimates where a company has not disclosed a number.
Ad Network Software provides a technological framework that facilitates the buying and selling of advertising space across various platforms. These solutions serve as intermediaries, connecting advertisers who want to disseminate their messages with publishers who possess available ad inventory. Typically, this category of software aggregates ad spaces from multiple publishers, allowing advertisers to access a diverse range of audiences through one platform. Primary use cases for Ad Network Software include digital advertising campaign management, audience targeting, and performance tracking. Common features include inventory management, reporting analytics, and tools for optimizing ad placement and pricing strategies. This software is commonly utilized by marketing departments, digital advertising agencies, and publishers looking to maximize their ad revenue by effectively managing their ad inventories and providing advertisers with targeted access to potential customers.
Sorting: Highest -> Lowest
Showing 10 of 15 companies ranked by annual revenue.
Dubai Internet City, Dubai, United Arab Emirates
Admitad is a leading, global provider of innovative performance marketing solutions, headquartered in Heilbronn, Germany. The company offers a wide range of monetization-, partnership-, fintech- and media buying services. The portfolio includes Partner Marketing Network, Tapfiliate, GetUniq, TakeAds, Univibes and ConvertSocial, among others.
San Francisco, California, United States
NextRoll is a marketing technology company delivering products ambitious companies use and rely on to grow their businesses. Powered by machine learning and integrated data platforms, NextRoll’s technology serves tens of thousands of businesses globally through its business units: RollWorks, an account-based platform for business-to-business marketing and sales teams, and AdRoll, an ecommerce marketing platform for growing direct-to-consumer brands. NextRoll is a privately-held company headquartered in San Francisco, CA. To learn more visit nextroll.com. We are committed to building diverse teams of “Rollers” and are proud to be an equal opportunity employer. All qualified applicants will receive consideration without regard to race, color, ancestry, sex, religion, gender, gender identity or expression, sexual orientation, marital status, national origin, citizenship, genetics, disability, age, veteran status, or other characteristics.
Hangzhou, Zhejiang, China
Developer of online and mobile advertising platform intended to provide network marketing service for small and medium-sized enterprise. The company's online and mobile advertising platform is equipped with comprehensive internet advertisement data and accurate orientation technologies along with providing Internet marketing services using targeting technology and a comprehensive set of Internet advertising data, enabling small and medium-sized enterprise to get access to more business opportunities and more new customers with the web alliance marketing platform.
San Francisco, California, United States
Sojern is a Travel Marketing Platform that helps you find, attract, convert, and engage your customers throughout the travel buying journey. We deliver your marketing messages directly to travelers and provide you with the insights, expertise, and technology needed to drive growth and maximize revenue for your travel business. We deliver unrivaled traveler insight, intelligent audiences, multichannel activation and optimization, and a connected guest experience for hotels – all in one place.
New York, NY, United States
Founded in 1999, WideOrbit helps media companies do more business by making it easier to sell advertising. We offer the one platform that ties everything together, from pitch to payment, across digital, linear, and cross-platform advertising. WideOrbit remains at the forefront of the industry by focusing on automation and integrations to streamline digital, linear, and cross-platform workflows and advancing our digital solutions to address the needs of broadcasters, digital publishers, and advertisers. That's why leading media companies worldwide – including NBCUniversal, ABC/Disney, Fox, Paramount, AMC, TelevisaUnivision, Audacy, and more – rely on WideOrbit to manage their media operations. WideOrbit is a wholly owned subsidiary within the Lumine Group companies. Lumine Group Inc. (TSXV:LMN), is a Canadian listed company, with Constellation Software Inc., (TSX:CSU), a multi-billion dollar public company, as its majority shareholder.
New York, New York, United States
We are building the first mobility based Smart Screens - Smart Cities advertising and data platform that utilizes the ride share and gig economy for distribution and scale. Our unique location-based, “situationally aware” software and 1st party data enables the most granular, audience-based targeting of any away from home medium on any screen type. - We are actively creating private:public partnerships with the cities where we deploy our solutions in order to promote a better quality of life for all residents. - We are dedicated to supporting local businesses with advertising programs to support their unique needs. - We provide our driver-partners the ability to earn significant additional income to enable them to get closer to achieving their personal goals. - We are leading innovators on all digital screen types with a goal to deliver performance and successful outcomes for our customers and partners. We're Hiring!
Delray Beach, Florida, United States
A digital media company connecting advertisers to customers at all parts of the consumer journey
New York, New York, United States
PX is the world's first transparent customer acquisition platform, providing a single marketplace for companies to acquire customers from hundreds of vetted and sought-after sources. The company provides solutions for marketers to grow and efficiently scale their customer base, and is active in the Home Services, Financial Services, and Insurance industries. Its headquarters are in New York City, with offices in Amsterdam, Panama City, and Odessa, Ukraine.
New York, NY, United States
Chicory believes in the power of recipes to inspire consumers and drive commerce. As the leading contextual commerce advertising platform, we transform recipe content into commerce media. Our platform powers a network of recipe publishers and retailers that CPG brands use to reach 123 million high-intent grocery shoppers each month. Chicory's contextual advertising and shoppable recipe solutions can be found on 5,200+ websites and food blogs, including the Food Network, Delish and LandOLakes.com. Sites enabled with our technology take grocery shoppers from inspiration to checkout in just a few clicks, driving products to cart for 70+ leading retailers.
Durham, North Carolina, United States
Kevel is transforming the retail media space with its cutting-edge, AI-driven ad tech infrastructure APIs that power the Retail Media Cloud®. This groundbreaking solution combines the power of AI insights with API-based technology, allowing multi-brand retailers to build dynamic, customizable ad platforms while maintaining full control of their first-party data. With Kevel, retailers can deliver personalized shopper experiences, optimize ad targeting, and unlock predictive insights to stay ahead in an ever-evolving market. Kevel's mission is rooted in the belief that every digital retailer should have the tools to create their own tailored ad platform, comparable to industry leaders like Amazon. Harnessing the power of AI for data-driven decision-making, Kevel has helped leading brands such as Chewy, The Home Depot, Dollar General, Sonae, Lyft, El Corte Ingles, Slickdeals, and others launch impactful retail media networks, fostering innovation and unlocking new revenue opportunities. Kevel has garnered numerous accolades, earning recognition as one of the leading 100 innovative tech start-ups driving the future of brand-to-consumer in 2023 and awarded the MarTech Breakthrough Award for best overall ad tech company in 2022. In 2024 Kevel was shortlisted as a finalist in the AdExchanger Awards for the Best Commerce Media Technology category, as well as The Digiday Technology Awards for the Best-E-Commerce Technology category. Learn more about Kevel and its AI-powered solutions at www.kevel.com.
Latka tracks 15 ad network software companies with $10M–$100M in annual revenue. Together they generate $474.1M in annual revenue and employ 3.2K people.
Admitad is the largest, with $96M in annual revenue, founded in 2016.
The average ad network software company in this list makes $31.6M a year, across 15 companies with reported revenue. They serve 1M customers combined.
Ranked by annual revenue, the leaders are Admitad, NextRoll, Panshi, Sojern and WideOrbit.
The 15 ad network software companies with $10M–$100M in annual revenue tracked here have raised $857.7M in disclosed funding between them.
- The product must facilitate the connection between advertisers and publishers for ad space sales. - It should provide functionalities for managing and optimizing ad inventory. - The software must support tracking and reporting performance metrics of ad campaigns. - It should enable audience segmentation to enhance targeting capabilities. - The solution is not only for standalone ad serving; it must also provide tools for analytics and campaign management.