As of November 2026, Latka tracks 266 Cross-Channel advertising software companies. They have combined revenues of $4.5B and employ 25.5K people. They have raised $3.8B and serve 96.5M customers combined.
Every company below sells Cross-Channel advertising software to other businesses and is ranked by its most recent annual revenue. Revenue, funding, headcount and customer figures come from CEO interviews on the Latka podcast, public company filings, and Latka estimates where a company has not disclosed a number.
Cross-Channel Advertising Software enables marketers to create, manage, and analyze advertising campaigns across multiple channels. This category of software is designed to unify the messaging and targeting strategies, ensuring consistent communication and optimal reach throughout various advertising platforms. The primary use cases involve managing advertising content on social media, search engines, email, and display networks to foster integrated marketing strategies. Typical features of cross-channel advertising software include campaign orchestration, targeting capabilities, performance tracking, and analytics dashboards that provide insights into user engagement and conversion rates. Common buyer personas for these tools often include marketing professionals, digital marketing teams, and brand managers, all of whom seek to enhance their advertising efficiency and campaign effectiveness. By leveraging data from different channels, these platforms help brands tailor their messaging and improve the overall customer experience.
Sorting: Highest -> Lowest
Showing 10 of 266 companies ranked by annual revenue.
New York, New York, United States
The Brandtech Group is a marketing technology group that helps brands do their marketing better, faster and cheaper using the latest technology.
Denver, Colorado, United States
Google Marketing Platform Provider, Partner, AdSwerve is based in Denver, CO and consists of a diverse team of former DoubleClick employees and technology marketers
Chicago, Illinois, United States
Basis Technologies is a global provider of media automation and programmatic advertising software and services for enterprises. The Basis platform consolidates digital operations across programmatic, publisher-direct, connected TV (CTV), search, and social to unify and streamline campaigns. Basis integrates otherwise disconnected processes, systems, and point solutions to create a seamless workflow and centralized system of record for digital advertisers. Headquartered in Chicago, Basis is renowned for its commitment to employees and workplace culture.
Los Angeles, California, United States
VideoAmp is a US-based software company that provides a platform for cross-screen video advertising and measurement. VideoAmp's platform enables advertisers and media companies to plan, execute, and measure video advertising campaigns across multiple screens, including TV, digital, and mobile. The platform includes features such as cross-screen planning, audience targeting, real-time optimization, and measurement and attribution tools.
New York, New York, United States
Teads operates a leading, cloud-based, omnichannel platform that enables programmatic digital advertising across a global ecosystem of quality digital media. As an end-to-end solution, Teads’ modular platform allows partners to leverage buy-side, sell-side, creative, data and AI optimization technologies. For advertisers and their agencies, Teads offers a single access point to buy the inventory of many of the world’s best publishers and content providers. Through exclusive global media partnerships, Teads enables advertisers and agencies to reach billions of unique monthly users in brand safe, responsible advertising environments, while improving the effectiveness and efficiency of digital ad transactions. Teads partners with the leading marketers, agencies and publishers through a team of 1,200+ people in 50 offices across more than 30 countries. We're committed to creating a dynamic work environment that values diversity and inclusion, and represents employees across a variety of skill sets. We embrace contributions from all ages, sexes, races, ethnicities, religions, sexual orientations and gender identities.
Toronto, Ontario, Canada
Discover the multi-channel programmatic advertising platform used by digital marketers around the world. StackAdapt is a digital advertising platform that specializes in native, display, video, connected TV, audio, in-game, and DOOH advertising. Our state-of-the-art platform is where some of the most progressive work in machine learning meets cutting-edge user experience. StackAdapt is designed around the three core pillars of programmatic—planning, executing and analyzing. StackAdapt is ranked as the number 1 DSP on G2. For six consecutive years with over hundreds of reviews, StackAdapt has been recognized as a high performer and the highest-ranking DSP in customer satisfaction by G2. StackAdapt was also recognized as an Enterprise Fast 15 winner as part of the Technology Fast 50™ program in 2023 and is one of Ad Age’s Best Places to Work in 2024. Learn more about StackAdapt here: www.stackadapt.com. And if you're looking for a change, we'd love to have you on our team—check out our open roles by visiting: www.stackadapt.com/careers. StackAdapt is headquartered in Toronto, Canada. We have teams and client support across North America, EMEA, APAC, and LATAM.
Chicago, Illinois, United States
Vibe is a streaming TV advertising company for small and medium-sized businesses.
San Francisco, California, United States
Thunder is a marketing technology company that provides advertising solutions through its Experience Cloud platform.
New York, New York, United States
Amagi Media Labs is a tech and media startup that facilitates the geographic targeting of TV advertisements.
New York, NY, United States
Seedtag applies advanced AI to deliver privacy-first advertising at scale. As the global leader in neuro-contextual advertising, Seedtag moves beyond traditional contextual targeting methods such as keywords and categories. Instead, Seedtag understands deeper signals of interest, intent, and emotion to create custom audiences based on a brand’s objectives. Seedtag’s AI agent activates this intelligence into optimized full-funnel campaigns across premium CTV, video, and open web inventory. Founded in 2014, Seedtag is headquartered in New York City and Madrid, with a global team of 600+ professionals across EMEA, LATAM, North America, and APAC.
Latka tracks 266 Cross-Channel advertising software companies with reported revenue. Together they generate $4.5B in annual revenue and employ 25.5K people.
The Brandtech Group is the largest, with $1B in annual revenue, founded in 2015.
The average Cross-Channel advertising software company in this list makes $16.9M a year, across 266 companies with reported revenue. They serve 96.5M customers combined.
Ranked by annual revenue, the leaders are The Brandtech Group, Adswerve, Basis Technologies, VideoAmp and Teads.
The 266 Cross-Channel advertising software companies tracked here have raised $3.8B in disclosed funding between them.
- The software must facilitate the management of advertising across three or more channels. - It should provide tools for campaign orchestration and integration of messaging strategy. - Must include analytics and reporting features to evaluate campaign performance. - The platform should enable targeted audience segmentation based on user data. - Not just for ad creation; it must also allow for real-time performance tracking and optimization.