As of August 2026, Latka tracks 79 data management platforms companies under $1M in annual revenue. They have combined revenues of $42.1M and employ 912 people. They have raised $114.8M and serve 190M customers combined.
Every company below sells data management platforms to other businesses and is ranked by its most recent annual revenue. Revenue, funding, headcount and customer figures come from CEO interviews on the Latka podcast, public company filings, and Latka estimates where a company has not disclosed a number.
Data Management Platforms (DMPs) are software solutions designed to collect, organize, and analyze vast amounts of data from various sources. They enable businesses to integrate first-party, second-party, and third-party data to create comprehensive customer profiles. This unified view of customer data supports better decision-making and targeted marketing strategies. DMPs are primarily used for data segmentation, audience targeting, and campaign performance analysis. Key features often include robust data governance, consent management, and support for data privacy compliance. Typical users of DMPs include marketing teams, data analysts, and IT departments, who rely on these platforms for insights that drive consumer engagement and marketing effectiveness. Additionally, DMPs allow organizations to activate their data by facilitating real-time data usage across marketing channels, improving the personalization of communications. As a result, they play a crucial role in enhancing customer experiences and optimizing advertising spend.
Sorting: Highest -> Lowest
Showing 10 of 79 companies ranked by annual revenue.
Paris, Île-de-France, France
Base for Music is the marketing solution specialized in fan acquisition, helping you reach your growth goals while providing transparent data to measure your return on investment.
Hangzhou, Zhejiang, China
Provider of cloud-based data services for marketing enterprises. The company offers channel marketing management for marketing service providers.
Warsaw, Poland
Zbudowaliśmy platformę Pragmatic BOX, żeby dawać klientom możliwości kompleksowego zbierania, analizowania i wykorzystywania danych generowanych podczas działań marketingowych. Całość daje możliwość stworzenia pełnego obrazu swoich klientów i ich zachowań, a przy pomocy systemu raportowego i algorytmów wyciąganie wniosków na temat wszystkich działań, przy jednoczesnej optymalizacji czasu i zasobów nigdy nie było prostsze.
Corte Madera, California, United States
Attribution’s mission is to make marketing performance more transparent. Marketers spend much of their time trying to understand what marketing efforts are working and which are not. The Attribution marketing analytics platform provides marketers with the insights to understand the cost, revenue and profit resulting from marketing programs by channel and down to the individual customer level so they can make better decisions, faster and with more confidence than ever before.
Utrecht, Utrecht, Netherlands
Basedriver is the multichannel marketing hub for companies with multiple brands and subscriptions. With Basedriver Marketers can create relevant, multibrand campaigns, in a secure environment, based on reliable data. Transfer campaign idea’s to target audiences, without technical knowledge and create and automate lifecycle campaigns that send the right offer at the right time. In just four years, we have become market leader among consumer magazines in the netherlands, 38% use Basedriver for e-mail marketing and marketing automation. Basedriver is ISO:27001 certified and prepared for GDPR Requirements.
Turku, West and Inner Finland, Finland
Causalytics helps companies and agencies do better data-driven marketing. We offer a SaaS platform providing in-depth digital marketing insights and actions.
Milton Keynes, England, United Kingdom
Data Feeds Management and Optimisation Company providing Real-Time Analytics and Optimisation System allowing to monitor and improve ROI across number of shopping channels and social networks. Our areas of expertise include: - Data Feed Management - Data Feed Optimisation - Real-Time Performance Analytics - Product Listing Ads Management - Affiliate Networks Feed Management You can find more on our website: www.feedoptimise.com
Paris, Île-de-France, France
mimbi helps brands and agencies to measure and optimize the impact of their investments in retail media. Through a SAAS platform, mimbi offers the following capabilities to commerce media buyers: - unified analytics: connect & organize all your retail data sources (retail media networks, product catalogs, e-commerce, sales data, and more) - market intelligence: get insights and recommendations to measure & optimize your performance, against market standards and internal criteria - data sharing: store & share your data, the way you want (data warehouses, BI tools, APIs...)
Lyon, France
Squadata propose une forte expertise technologique dans le Data Marketing : collecte, traitement et analyse simultanés de millions de données. L'équipe Squadata accompagne les annonceurs, agences, régies et éditeurs, avec une approche humaine, dans diverses problématiques digitales : - EasyDMP, une Data Management Platform en mode SaaS, légère et abordable - Retargeting via Email, SMS, Téléphone, et Postal, pour transformer vos visiteurs en clients - Email Lookalike, pour cibler des profils jumeaux - WakeUpData, pour réactiver les contacts inactifs - Monétisation, pour rentabiliser vos supports publicitaires Des dizaines de clients comme Orange, EdenPark, Camif, FranFinance… utilisent nos solutions au quotidien afin d’optimiser leurs investissements online et leurs taux de conversion. Nous collaborons avec de nombreux partenaires qui proposent nos solutions : agences, cabinets conseil, plateformes d'affiliation... Contactez-nous et visitez notre site : http://www.squadata.net Squadata est membre du CPA (Collectif de la Performance et de l'Acquisition), de SignalSpam, de Digital League et de la French Tech Lyon
Paris, Île-de-France, France
Temelio develops powerful and innovative Data Marketing solutions to help brands deliver a people-based approach through a cross-device and cross-channel view, combined with high-quality proprietary data. Temelio offers 4 solutions suited to your marketing goals: 1) Data Onboarding: We connect offline customer data (CRM, loyalty program etc.) to online profiles, enabling brands to recognize and target their customers across devices and channels, and provide a customized experience on websites and media campaigns. 2) Demographic Data: We provide deterministic demographic data for targeting, allowing brands, media and advertising agencies to reach qualified audiences for their media campaigns. 3) On2Off Analytics: Cross-channel measurement is critical for brands with a brick-and-mortar footprint. Our analytics solution ties online exposure to offline sales, closing the online-to-offline loop for better conversions. 4) Shopper Data: Our Shopper Data solution connects offline purchasing data to digital media, helping CPG brands and manufacturers improve audience targeting and measure sales impact. For more information and updates, please visit our website www.temelio.com.
Latka tracks 79 data management platforms companies under $1M in annual revenue. Together they generate $42.1M in annual revenue and employ 912 people.
Base for Music is the largest, with $990K in annual revenue, founded in 2019.
The average data management platforms company in this list makes $533K a year, across 79 companies with reported revenue. They serve 190M customers combined.
Ranked by annual revenue, the leaders are Base for Music, Shuyun, PragmaticAD, Attribution App and Basedriver.
The 79 data management platforms companies under $1M in annual revenue tracked here have raised $114.8M in disclosed funding between them.
- The product must enable the collection and aggregation of customer data from multiple sources. - The platform should support data activation for targeted marketing and personalized messaging. - It must include features for audience segmentation and analysis to derive actionable insights. - The solution should have robust data governance capabilities, including compliance with data privacy regulations. - Not just a data warehouse; must also provide functionality for real-time data processing and audience targeting.
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