As of August 2026, Latka tracks 8 user research software companies with $5M–$10M in annual revenue. They have combined revenues of $50.1M and employ 429 people. They have raised $6.3M and serve 100M customers combined.
Every company below sells user research software to other businesses and is ranked by its most recent annual revenue. Revenue, funding, headcount and customer figures come from CEO interviews on the Latka podcast, public company filings, and Latka estimates where a company has not disclosed a number.
User Research Software is a category of tools designed to assist organizations in gathering, analyzing, and utilizing user feedback. These platforms help facilitate a variety of user research methodologies, including surveys, interviews, usability testing, and observation. By offering streamlined workflows and robust analytics features, these tools enable product teams to understand user behavior and preferences accurately. Typical use cases for User Research Software include product development, user experience improvement, and market research. Features often include survey creation, respondent management, data visualization, and collaboration tools that allow cross-departmental teams to share insights. Common buyer personas for this software range from product managers and UX designers to marketing teams, all seeking to enhance user experiences and make data-driven decisions.
Sorting: Highest -> Lowest
Showing 8 of 8 companies ranked by annual revenue.
Jakarta, Indonesia
Developer of a SaaS-based feedback and analytics platform for websites and apps designed to help businesses to understand users and improve the experience. The company's platform helps marketers and growth hackers in building engaging campaigns, enabling higher user engagements through interactive campaigns, such as surveys, quizzes, and storytelling aimed at millennials and Generation Z.
United States
Cambri is a plug-and-play consumer insights and concept testing tool that incorporates the most advanced market research methods and technology into a super easy to use interface. We make advanced consumer research easy, accelerate learning and amplify innovation. Our goal is to make people and brands shine.
Melbourne, Victoria, Australia
Glow was founded by a former PricewaterhouseCoopers director who saw a need to democratise research so that businesses without vast resources could compete in an increasingly data driven world. Our unique platform, which we liken to a customer insights ecosystem, brings together all the tools and resources you need to both understand your customers and engage with them. Our vision is to be the number one research platform used by SMEs across the world because of its efficacy and ease of use. To get there, we make it our mission to enable research to be easier, more cost-effective, enjoyable and impactful for SMEs.
Auckland, New Zealand
Ideally is the research platform that helps teams create with their customer. It gives you a real time view of how people think and feel, making it easy to validate ideas, shape strategy, and move with confidence. Every test builds a connected intelligence base that shows how your category is shifting. With fast feedback loops, AI assisted analysis, and simple workflows, Ideally helps teams progress work faster, unlock new opportunities, and make better decisions. Trusted by 200+ brands and creative agencies across the U.S., Australia, New Zealand, and Singapore, Ideally turns insights into commercial growth and creative advantage so you can make bolder decisions and ship better work.
San Francisco, California, United States
Knowing how to leverage data is a necessity today. Most of the top 10 free mobile games work with Tenjin to do user acquisition and monetization
Collingwood, Victoria, Australia
Lyssna is your go-to user research platform. Deeply understand your audience and move in the right direction – faster. Sign up today Get on-demand access to 690,000+ panelists for surveys, usability tests, and interviews to help you achieve your research goals.
Barcelona, Barcelona, Spain
At Zinklar, we want to bring consumers’ voice to the heart of the day-to-day decision-making for all kinds of organizations and teams. We want to make access to consumer insights of quality accessible to marketing and research professionals who put the consumer at the center of their work, whether they are experts in consumer insights or not. We want to empower and guide them in managing research projects that contribute to developing their professional careers and leading the success of their brand.
Los Angeles, California, United States
UX research participant recruiting, scheduling, and incentive payments.
Latka tracks 8 user research software companies with $5M–$10M in annual revenue. Together they generate $50.1M in annual revenue and employ 429 people.
Feedloop is the largest, with $9M in annual revenue, founded in 2018.
The average user research software company in this list makes $6.3M a year, across 8 companies with reported revenue. They serve 100M customers combined.
Ranked by annual revenue, the leaders are Feedloop, Cambri, Glow, Ideally and tenjin.
The 8 user research software companies with $5M–$10M in annual revenue tracked here have raised $6.3M in disclosed funding between them.
- The software must facilitate the collection of user feedback through various methods such as surveys or usability tests. - It should provide analytics and reporting tools to analyze user data effectively. - The product must support collaboration features for cross-functional teams to share research findings. - It must offer integration capabilities with other tools commonly used in product development workflows. - Not limited to qualitative research; must also support quantitative analysis of user data.
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