Founder Interview Video
How Pendo Reached $200M in Revenue and a $2.6B Valuation (Interview with Co-Founder Eric Boduch)
Chapters
- 0:00Introduction and Welcome
- 0:21First Dollar of Revenue in 2015
- 0:49Revenue Growth Overview to $200M
- 1:49How Eric and Todd Met at College
- 2:15Co-Founder Dilution and Equity Split
- 4:04First Customer ShowClicks and $99 Pricing
- 5:30Q4 2017 Marketing Results Deck
- 5:58Webinar Strategy and Cost Per Lead
- 8:21Top Pipeline Channels in 2017
- 8:41Growth Machine in 2022 and Brand Building
- 10:08Leaving Pendo and Starting 24andup
- 11:14Go-To-Market Advice for Today's Founders
- 14:09Competitive Positioning Against WalkMe
- 17:14Pendo Funding, Valuation, and IPO Path
- 18:46Closing Rapid Fire and Recap