Founder Interview Video
How Proof Analytics Raised $4.5M From Family Offices and Prices Year-One Contracts at $65K to $150K (Interview with Founder and CEO Mark Stouse)
Chapters
- 0:00Introduction and Company Overview
- 0:36Mark Stouse as Founder and Former CMO
- 0:54What Customers Pay For: Marketing Mix Modeling
- 2:02Pricing and Contract Values
- 2:38Customer Payback Period and ROI
- 3:06Usage-Based Pricing Model
- 3:17Launch Timeline and a Hot Market
- 4:13Sponsor Break
- 6:37Bootstrapping vs. Raising Capital
- 6:47Total Funding and Family Office Strategy
- 7:26Most Recent Funding Tranche
- 8:54Interview Ends After Tough Questions