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2023 Revenue

$1.7M(Est.)

Customers

150

Avg ACV

$11.2K

Team · 2024

49

Founded

2023

Qtr Revenue (2023)

Qtr generated an estimated $1.7M in annual revenue in 2023. Source: GetLatka estimate

Qtr (qtr.ai) is a bootstrapped visual planning application founded in early 2023 by a team of four co-founders. The product combines a journal, calendar, planner, and task manager into a single web application built around a proprietary productivity framework the team calls Go Far, which is designed to connect daily tasks to longer-term goals.

Swami Venkataramani, the CEO, wrote the first line of code in February 2023. As of April 2023, the product had approximately 150 users admitted through a waitlist and manual approval process, all acquired through direct personal outreach. The company had not yet launched a paid tier at the time of the interview.

Qtr is bootstrapped with no outside funding. The four co-founders hold equal 25 percent equity stakes. The team planned to introduce subscription pricing of $17 to $25 per month with a one-week free trial within a few weeks of the interview date.

Last updated

Qtr Revenue

In 2023, Qtr's revenue reached $1.7M.

Qtr Revenue GrowthReported revenue / ARR over time · latest figure estimated$0$400K$800K$1.2M$1.6M$2M2023$1.7MSource: GetLatka.com
YearMilestoneSource
2023Qtr Hit $1.7m revenue in December 2023Estimated
2023Launched with $0 revenue

Founder / CEO

Swami Venkataramani

CEO

Swami Venkataramani is the CEO of Qtr and one of four co-founders. He describes himself as an engineer, designer, and photographer, with a personal site at swamiphoto.com. The first line of code for the platform was written in February 2023, making the product roughly two months old at the time of the April 2023 interview.

Qtr has four co-founders who split equity evenly at 25 percent each. Venkataramani stated that the equal split reflected each person's indispensable contribution: "I think they're all worth the same. I don't think this would have existed without any of those people's contributions." The identities of the other three co-founders were not disclosed in the interview.

Venkataramani noted he follows his cousin Kartikain, CEO of DataGenie, as a peer mentor. His prior professional background beyond engineering and design was not discussed in the interview. Net worth was not discussed.

Q&A

QuestionAnswer
What's your age?44

Customers

As of April 2023, Qtr had approximately 150 users admitted through its waitlist. Venkataramani told the interviewer: "Right now, we're at about one fifty." All users were acquired through direct personal outreach, primarily phone calls to professional contacts.

The company uses a manual approval process: applicants fill out a Google Form asking where they work, what tools they currently use, why they are interested in Qtr, and how they found out about it. Approved applicants receive an onboarding email with a walkthrough video. Venkataramani noted that early submissions revealed an unexpected user profile: senior managers, CFOs, and CTOs at larger companies seeking a personal productivity tool, rather than the solopreneurs the team had initially anticipated.

Pricing had not yet launched at the time of the interview. The planned subscription price was $17 to $25 per month, with a one-week free trial. A paywall was expected within a few weeks of the April 2023 interview date. Early users were expected to receive an introductory discount before transitioning to a paid plan.

Qtr serves 150 customers.

Qtr Business Model

Qtr operates on a subscription model that had not yet launched as of April 2023. Venkataramani described planned monthly pricing of $17 to $25, with a one-week free trial period. He characterized the pricing as introductory, acknowledging the crowded market and the team's near-term goal of user acquisition over revenue maximization.

The company is bootstrapped with no outside funding. Revenue, profitability, churn, gross margin, burn rate, and runway were not discussed in the interview. The company was pre-revenue at the time of the interview, with a paywall launch planned within a few weeks.

Venkataramani also noted early interest from at least one enterprise prospect in a team version of the product, though terms, timeline, and contract size were not disclosed. The 167-day snooze anecdote Venkataramani shared from a prior task manager illustrated the core problem Qtr is designed to solve: task lists that grow without a process for elimination or time-framing.

Point-in-time figures shared on the GetLatka podcast, each linked to the exact moment it was said on camera.

Customers (2023)

150

“Nathan Latka: How many folks have you let in so far? Swami Venkataramani: Right now, we're at about one fifty.”

Watch at 10:21

Qtr Employees & Team Size

Qtr operates with a team of four people, all of whom are co-founders. No additional employees or contractors were mentioned. The team size was confirmed by Venkataramani in the April 2023 interview.

Qtr employs approximately 49 people as of 2026, up from 4 in 2023. It serves 150 customers that rely on its solutions.

Qtr Team GrowthReported headcount over time0132538506320222023202436364421214949Source: GetLatka.com
YearMilestoneSource
2024Reached 49 employees (October 2024)Not recorded
2024Reached 21 employees (January 2024)Not recorded
2023Reached 4 employees (April 2023)Interview
2022Reached 36 employees (December 2022)Not recorded

Frequently Asked Questions about Qtr

What is Qtr's revenue?

As of 2023, Qtr generated an estimated $1.7M in annual revenue.

Who founded Qtr?

Qtr was founded by Swami Venkataramani.

When was Qtr founded?

Qtr was founded in 2023.

Who is the CEO of Qtr?

The CEO of Qtr is Swami Venkataramani.

How many employees does Qtr have?

As of 2024, Qtr had 49 employees.

Where is Qtr headquartered?

Qtr is headquartered in San Jose, California, United States.

Compare Qtr to the industry

Qtr operates across multiple industries. Browse revenue, funding, and growth data for Qtr in each sector below.

Full Interview Transcripts

Imagine paying $1000/mo for a To Do List application!Apr 27, 2023

Read the full interview and its transcript.

Data and Sources

All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.

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