Founder Interview Video
How Rippling Reached 2,000 Paying Customers by 2019 (Interview with CTO Prasanna Sankar)
Chapters
- 0:25Introduction and Prasanna's Background
- 0:47Leaving Zenefits and Starting Rippling with Parker Conrad
- 2:09First Line of Code and Time to First Revenue
- 2:25Building the MVP: Cost and Product Vision
- 5:32Early Funding: Parker's Personal Investment and Seed Round
- 5:50Total Capital Raised and VC Strategy
- 9:23Customer Acquisition Cost and Payback Period
- 11:51Customer Count and Revenue Discussion
- 16:32$36M ARR Not Far Away
- 17:00Go-to-Market Strategy and Distribution Channels
- 18:11Team Size: Engineers and Sales Reps
- 19:07Churn and Net Revenue Retention
- 20:44Kleiner Perkins Raise and Runway Planning
- 22:26Famous Five Rapid-Fire Questions