RootsRated
Atlanta, Georgia, United States
How RootsRated hit $727.1K revenue with a 12 person team in 2021.
RootsRated is a digital recreation guide that is curated by specialty outdoor retailers. It enables its users to get the best outdoor experiences recommended by local experts. RootsRated works with outdoor retailers and established brands including GORE-TEX, Marmot, Mountain Hardwear, Toad&Co, and SmartWool to connect people with premier outdoor experiences so that they will be able to live like locals wherever they go. RootsRated was launched on May 1, 2012 in Chattanooga, Tennessee.
2012
Founded
$727.1K
2021 Revenue
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YOY
$0
Funding
RootsRated Revenue
In 2021, RootsRated revenue run rate hit $727.1K in revenue.
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2021
RootsRated hit $727.1K in revenue in 2021
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2012
RootsRated launched in 2012 with $0 revenue
RootsRated Funding History
No funding has been reported for RootsRated yet.
Team
RootsRated has 12 total employees.
| DISTRIBUTION | QTY |
|---|---|
| Total team size | 12 |
Founder / CEO
Fynn Glover
In 2012, Fynn Glover founded the outdoor discovery site RootsRated (rootsrated.com), which grew into one of the most visited adventure sites in the world, and remains a go-to destination for outdoor enthusiasts and adventure travelers. In 2016, the company's mission was to make storytelling easier for small businesses. Leveraging our expertise as a digital publisher, they developed content marketing software, rebranded to Matcha (getmatcha.com), and raised their Series A from TechOperators. Matcha aggregated the largest marketplace of professionally-written articles for small businesses and developed the first all-in-one blogging tool for Shopify stores. During Fynn's service as Founder/CEO, the company delivered tech-enabled services and pivoted to SaaS. They built sales and marketing and generated millions of dollars in revenue from enterprise brands & SMB merchants. They recruited and employed ~80 incredibly talented people along the way, raised angel and venture capital, and acquired by Springbot in late 2020, where he is currently leading Corporate and Business Development.
Q&A
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Customers
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RootsRated Executives
| Name | Position | Working Email | Personal Email |
|---|---|---|---|
| Fynn Glover | CEO | - | - |
RootsRated Employees
| Name | Position | Working Email | Personal Email |
|---|---|---|---|
| Fynn Glover | CEO | - | - |
Frequently Asked Questions about RootsRated
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When was RootsRated founded?
RootsRated was founded in 2012.
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How much revenue does RootsRated generate?
RootsRated generates $727.1K in revenue.
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Who is the CEO of RootsRated
The CEO of RootsRated is Fynn Glover.
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How much funding does RootsRated have?
RootsRated raised $0.
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How many employees does RootsRated have?
RootsRated has 12 employees.
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Where is RootsRated headquarters?
RootsRated is headquartered at Atlanta, Georgia, United States
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