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Developer of a geo-fence application based technology platform designed to automatically drive customers to stores. The company's platform offers an online mobile application for easily accepting mobile coupons, enabling customers to increase their sales and revenues with just a push button present in this online application.
Last updated
In 2024, RoverTown's revenue reached $1.4M. The company previously reported $656.7K in 2023. Since its launch in 2009, RoverTown has shown consistent revenue growth.
RoverTown is a bootstrapped Mobile Advertising Software startup. Founded in 2009, RoverTown has grown to $1.4M in revenue without raising any venture capital or outside funding.
As a self-funded Mobile Advertising Software SaaS company, RoverTown has built its business with no outside investment.
| Year | Round | Amount | Valuation | % Sold | Source |
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We do not have customer count information for RoverTown yet.
RoverTown employs approximately 17 people as of 2026, up from 14 in 2023, including 16 sales reps that carry a quota.
RoverTown generates an estimated $1.4M in annual revenue.
RoverTown was founded by Mikel Philip.
The CEO of RoverTown is Mikel Philip.
RoverTown is bootstrapped and has not raised outside funding.
RoverTown has 17 employees.
RoverTown is headquartered in Saint Louis, Missouri, United States.
RoverTown operates across multiple industries. Browse revenue, funding, and growth data for RoverTown in each sector below.
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
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2024 Revenue
$1.4M(Est.)
Funding
$0
Team
17
Founded
2009
| Year | Milestone | Source |
|---|---|---|
| 2024 | RoverTown Hit $1.4m revenue in October 2024 | Estimated |
| 2023 | RoverTown Hit $656.7k revenue in December 2023 | Estimated |
| 2021 | RoverTown Hit $141.2k revenue in April 2021 | |
| 2009 | Launched with $0 revenue |
| Year | Milestone | Source |
|---|---|---|
| 2024 | Reached 17 employees (October 2024) | |
| 2023 | Reached 14 employees (December 2023) | |
| 2022 | Reached 15 employees (December 2022) | |
| 2021 | Reached 15 employees (December 2021) | |
| 2021 | Reached 2 employees (April 2021) |
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