Founder Interview Video
How Rupifi Grew to $7.5M in Monthly Loan Volume and 25,000 SMB Customers in India (Interview with CEO Anubhav Jain)
Chapters
- 0:00Introduction and Guest Background
- 0:21Who Uses Rupifi: The SMB Customer Profile
- 1:32Managed Marketplace Model and Balance Sheet Partners
- 2:12Customer Count and Growth Rate
- 2:39Launch Timeline and Vertical Strategy
- 3:36Average Credit Line and Transaction Size
- 4:01How Rupifi Makes Money: The BNPL Fee Model
- 6:59September Lending Volume and the Revenue Split
- 8:11Revenue Three Months Earlier: $5K a Month in June
- 9:00Key Growth Drivers: Flipkart and Walmart India
- 11:46Funding Rounds: Pre-Seed, Pre-Series A, and Venture Debt
- 17:24Team Growth: 25 to 60 People
- 17:49Retention and Churn Dynamics
- 18:45Launching a SaaS Product: SaaS or B2B Payments?
- 19:48Rapid-Fire Questions and Closing