Founder Interview Video
How SmartBear Approached $100M in 2017 With 10,000 Customers and 115% to 120% Net Retention (Interview with CEO Justin Teague)
Chapters
- 0:00Introduction and Guest Background
- 0:27What SmartBear Does and Who It Serves
- 1:39Pricing Structure and Trial-and-Buy Model
- 3:17Average Transaction Value and New Customer Acquisition
- 3:30Company Founding and History
- 7:45Customer Count and Approaching $100M
- 9:26Growth Rate and Revenue Expansion
- 10:40Net Dollar Retention and Expansion Metrics
- 12:39CAC Efficiency and Payback Period
- 14:45IPO and Private Equity Considerations
- 16:52Team Size and Global Office Locations
- 17:20Paid Acquisition Spend and Marketing Strategy
- 18:21Famous Five: Books, Tools and Personal Insights