Founder Interview Video
How SmartSuite Signed About 400 Paying Customers Just Four Weeks After Launch (Interview with CEO Jon Darbyshire)
Chapters
- 0:00Introduction and SmartSuite's Market Position
- 1:38Pricing Model: Team, Professional, and Enterprise Tiers
- 2:48400 Paying Customers in Four Weeks
- 3:30Top Growth Channels: LinkedIn, Product Hunt, and Review Sites
- 6:32Product Hunt Launch Details and Discount Strategy
- 7:34LinkedIn Organic Posting Strategy
- 8:02Team Structure: 9 Full-Time and 110 Total Across 9 Countries
- 8:53Outsourced Development Shops in Ukraine and California
- 13:05Self-Funding with Personal Capital
- 13:43Background: Archer Technologies and Prior Exit
- 15:47Conviction Behind Building SmartSuite
- 19:16Sales Motion and Role of Co-Founders
- 20:20Comparison Sites Strategy and Capterra Reviews
- 22:01Distributed Remote Company Model
- 22:33Famous Five Rapid-Fire Questions