Founder Interview Video
How Softr Reached $2.2M in Seed Funding and 10K+ Users with a No-Code Airtable Platform (Interview with CEO Mariam Hakobyan)
Chapters
- 0:00Introduction and Company Overview
- 0:16Origins: From Software Engineering to No-Code
- 1:34Current Users and Paying Customers
- 1:47Launch Story: August 2020 and Product Hunt
- 2:24Product Hunt Results: Visitors and Sign-ups
- 2:51Pricing Model and Recent Changes
- 3:57Growth Channels: Twitter, YouTube, and SEO
- 5:18Seed Round: $2.2M Priced Equity Round
- 7:50Team Composition and Hiring Plans
- 8:38Churn Rate and Retention Strategy
- 9:36Customer Acquisition Cost and Paid Ad Plans
- 12:50Co-Founder Equity Split
- 13:16Famous Five Rapid-Fire Questions