Founder Interview Video
How Supermetrics Reached €46.5M ARR at 50% Year-Over-Year Growth Serving 18,000 Customers (Interview with Founder Mikael Thuneberg)
Chapters
- 0:00Introduction and Product Overview
- 1:46Google Marketplace Distribution and Sign-Up Volume
- 2:34First Sales Hire and Building the Sales Org
- 6:24Team Size: Headcount, Engineers, and Sales Reps
- 8:14Sales Quotas, Deal Sizes, and Strategic Accounts
- 10:46Customer Count: 18,000 Total Paid
- 11:33Average Contract Value and ARR in Euros
- 12:2750% Year-Over-Year Growth Rate
- 13:25Fundraising, Valuation, and Profitability
- 14:58Competitors: Funnel, Adverity, Fivetran
- 15:48Acquisitions and M&A Criteria
- 16:54Product Roadmap: Data Warehouse and New Connectors
- 17:36Net Dollar Retention and CAC
- 18:14Famous Five Rapid-Fire Questions