Founder Interview Video
How Superwall Reached $3.6M ARR with 2,000 Customers Powering 100M+ Paywall Views Monthly (Interview with Founder Jake Mor)
Chapters
- 0:00Intro and Company Overview
- 1:22What Superwall Does and the Two-Lines-of-Code Pitch
- 3:18Pricing: Average vs Median ARPU and Growth Plan Deals
- 4:09Custom Paywalls, Experiments, and the Four-Week Takeover
- 5:15PLG to Enterprise: Balancing Self-Serve and High-Touch
- 7:55Team Structure and Dogfooding Culture
- 8:40Jake's Background: Apps Since Age 14
- 9:56HQ Trivia Hack, Majority Rules, and Fitness AI
- 13:07Funding History: Seed, Rollover, and Unannounced Series A
- 14:14Platform Scale: Paywall Views and Conversion Volume
- 16:30Revenue Confirmation: $3.6M ARR
- 17:37Apple vs Stripe: The In-App Purchase Ruling
- 20:12AI and the Future of Mobile Apps
- 21:15Demand Scoring: Personalized Pricing in Beta
- 23:32Wrap-Up and Where to Find Jake