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How Trace CEO Joshua Decatur grew Trace to $723.6K revenue with a 3 person team in 2024.

Trace is a company based in Burlington, VT. They provide supply chain tracking technology and services.

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Trace Revenue

In 2024, Trace's revenue reached $723.6K. The company previously reported $821.4K in 2023. Since its launch in 2018, Trace has shown consistent revenue growth.

Trace Revenue GrowthReported revenue / ARR by year$0$200K$400K$600K$800K$1M2018201920202021202220232024$0$685K$821K$724KSource: GetLatka.com
YearMilestone
2024Trace Hit $723.6k revenue in October 2024
2023Trace Hit $821.4k revenue in December 2023
2021Trace Hit $684.5k revenue in April 2021
2018Launched with $0 revenue

Trace Valuation, Funding Rounds

Trace's most recent disclosed valuation is $2.2M.

Trace is a bootstrapped Org Chart Software startup. Founded in 2018, Trace has grown to $723.6K in revenue without raising any venture capital or outside funding.

As a self-funded Org Chart Software SaaS company, Trace has built its business with no outside investment.

Trace Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$120182018 cumulative: $0 • 2018 Founded: $02018 Founded: $0 valuationSource: GetLatka.com
YearRoundAmountValuation% Sold

Trace Employees & Team Size

Trace employs approximately 3 people as of 2026, down from 4 in 2023.

Trace has 3 total employees in different roles and functions.

Trace Team GrowthReported headcount over time024681020182019202020212022202320240033Source: GetLatka.com
YearMilestone
2024Reached 3 employees (October 2024)
2023Reached 4 employees (December 2023)
2022Reached 5 employees (December 2022)
2021Reached 4 employees (December 2021)
2021Reached 8 employees (April 2021)

Founder / CEO

Joshua Decatur

A cannabis supply chain expert and experienced farm manager, Joshua founded Trace to address the trust & verification problems he experienced working in the industry as it transitioned into the legal market. Joshua is passionate about communicating complex ideas simply and effectively, and cohesive team building.

Q&A

QuestionAnswer
What's your age?-
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Advice for 20 year old self-

Customers

We do not have customer count information for Trace yet.

Frequently Asked Questions about Trace

What is Trace's revenue?

Trace generates $723.6K in revenue.

Who founded Trace?

Trace was founded by Joshua Decatur.

Who is the CEO of Trace?

The CEO of Trace is Joshua Decatur.

How much funding does Trace have?

Trace raised $0.

How many employees does Trace have?

Trace has 3 employees.

Where is Trace headquarters?

Trace is headquartered in Burlington, Vermont, United States.

Compare Trace to the industry

Trace operates across multiple industries. Browse revenue, funding, and growth data for Trace in each sector below.

Source Attribution

Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.

Company data last updated .