Founder Interview Video
How Voxpopme Reached $10M Revenue on $16.9M Raised and Reset Equity for Its Go-Forward CEO (Interview with CEO Andrew Barraclough and Chairman Lonnie Mayne)
Chapters
- 0:00Introduction and Voxpopme Overview
- 1:03Andy and Lonnie Introduce Themselves and Their Roles
- 2:31What Voxpopme Does: Video Research for Enterprises
- 2:41Revenue Reveal: $10M with 80/20 ARR Split
- 3:29Day One: Founding Story and Early Equity Split
- 6:20Lonnie Mayne Joins the Story via InMoment
- 8:55Board Composition and Equity Challenges Over Time
- 10:30Co-Founder Departures and Nonoperational Equity
- 15:50FounderPath Diligence and the Equity Reset Proposal
- 20:16Board Reaction to the ESOP Reset and New Capital
- 22:37Co-Founder Departures: Tom and Dave Leaving the Business
- 26:08The $750K FounderPath Deal Terms
- 28:29Comparing FounderPath to Other Capital Providers
- 30:17Voxpopme's New UX Research Offering
- 31:14Closing Summary and Call to Action