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Yoast revenue is $12 million

Yoast team size is 100 employees

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Founded 2010

Yoast

2022 REVENUE

$12M

YOY

0.00%

Funding

$0.0

How Yoast hit $12M Revenue with 200K customers in 2022.

Yoast Revenue

In 2022, Yoast revenue run rate hit $12M in revenue.

$12M

How did Latka collect this data?

Latka collected this data by interviewing Yoast CEO Joost De on 04/19/2022

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Headquarters

3-Don Emanuelstraat Wijchen , Gelderland , Netherlands

WEBSITE

yoast.com

CEO/Founder

Joost De

Joost de Valk is a web developer, SEO and open source fanatic from The Netherlands. He is the founder and CEO of Yoast, which provides software and training for website optimization i.e. SEO. Yoast SEO, Yoast’s main software product, currently runs on over 10 million WordPress websites.

CEO Q&A

WHAT`S YOUR AGE?

36

FAVORITE ONLINE TOOL?

Google.com

FAVORITE BOOK?

Lord of Rings

FAVORITE CEO?

CEO Modderkolk

ADVICE FOR 20 YEAR OLD SELF

Start a company sooner

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Yoast Funding History

FUNDING DATEROUNDAMOUNTTOTALVALUATION

Team

Employees

Yoast has 100 total employees They have 200000 customers

2019
DISTRIBUTIONQTY
Total team size
100
Engineer
0(0%)
Sales
0(0%)
Marketing
0(0%)

Customers

Yoast has 200K customers.

LIFETIME MONTHS

80

x

MONTHLY ARPU

$5

=

LIFETIME DOLLAR

$400

ACQUISITION COST

-

AVERAGE ANNUAL PRICE

$60

$0$60024681012

Churn

Yoast has an annual churn rate of 15.00%.

-100-500%50100

GROSS ANNUAL DOLLAR CHURN

-15.00%

ANNUAL DOLLAR EXPANSION

0.00%

NET REVENUE RETENTION

85.00%

About Yoast

SEO for everyone

Monthly Revenue

$1M

-

Total Expenses

$0.0

=

Net Income

$0.0

EBIDTA MARGIN

0.0%

+

YOY GROWTH

0.0%

=

Rule of 40

0

Yoast Board of Directors

NamePosition

Yoast Executives

NamePosition
Joost De CEO

Yoast Employees

NamePosition
Joost De CEO

Frequently Asked Questions about Yoast

When was Yoast founded?

Yoast was founded in 2010.

How much revenue does Yoast generate?

Yoast generates $12M in revenue.

Who is the CEO of Yoast?

The CEO of Yoast is Joost De.

How much funding does Yoast have?

Yoast was raised $0.

How many employees does Yoast have?

Yoast has raised 100 employees.

Where is Yoast headquarters?

Yoast headquater is at Netherlands