Adrienne Barnes
- CEO at Best Buyer Persona
GetLatka talk
How Best Buyer Persona's MAP Framework Helps B2B SaaS Companies Break Out of Growth Stalls (Talk by CEO Adrienne Barnes)
Adrienne Barnes (CEO of Best Buyer Persona) gave a talk on March 17, 2023.
“My name is Adrienne Barnes, and I partner with executives and founders to give them clarity and confidence in their market through customer and competitive intelligence.”
“Product market fit is a lie for founders. It does not exist. It was a term coined by investors and it makes amazing sense if you're an investor.”
“The average founder spends four hours a year analyzing their pricing. Pricing is pretty important. It's also really tricky.”