Alex Theuma

“2016. Almost there. Yeah. Yeah. It's been a while.”

“Live last year was it was around, I wanna say, like, 3,700, something like that.”

“Yeah. Yeah. Yeah. Sure. So what did we spend all in? I mean, overall, I would say it was probably about 2,000,000, something like that. What's the most expensive thing? The most expensive thing, I mean, obviously, apart from our own overheads from the team, I think you just over, like, production. Right? So we're we're we're spending between, you know, 500 k to, you know, 1,000,000 on on on production.”

“It was 2016. September 2016 was the first SaaStock. We pretty much worked on it for a for a whole year, twelve months of period. I had no prior conference experience, but having set up a a SaaS blog and podcast, SaaS Revolution Show, then done some local SaaS meetups and looking for that entrepreneurial thing to do.”

“given twelve months to work on a single event, you know, I spent a lot of time, you know, doing their like grafting to get 700 founders from, think, like 34 countries to the first conference.”

“I got a quote of €10,000 and I only had to put 1,000 down. Right. And I was like, I can do that. And then, you know, with the rest of it, you obviously, I'll just, you know, sell tickets and I'll sell sponsorship and it'll cover my costs.”