Allison Mezzafonte
- Media Advisor Consultant at Sailthru
Bio
Digital media executive with 19 years of expertise working with leading global brands to align creative strategies with key business sales and marketing objectives. Excels at multi-channel ideation and developing monetization strategies as key tools for building brand awareness driving revenue and building solid client relationships. Effectively manages cross-functional teams of editorial marketing revenue and technology while serving as a key advisor to clients advertising partners and internal teams. Has a unique knack for joining together creative and business priorities without sacrificing quality or performance.