Aye Moah
- CEO at Boomerang
GetLatka talk
How Boomerang Reached $8M ARR and 19 People After 14 Years of Bootstrapping (Talk by CEO Aye Moah)
Aye Moah (CEO of Boomerang) gave a talk on September 5, 2024.
Boomerang figures from the talk
- ARR
- $8M
- Experiment-Driven ARR
- $500K
- Team Size
- 19 people
- Total Funding Raised
- $400K
- Experiments Run in 2024
- 44
“We are the OG of the email productivity category. We invented the snooze button you now see in Gmail, Outlook, Superhuman, even Slack.”
“At the beginning of this year, we decided that 2024 is going to be the year of experiments. So far this year, we have executed 44 experiments, about one experiment a week, about that pace, a little bit more.”
“These experiments resulted in about 500 k of ARR, 6% of our total revenue.”