Ekke Uustalu
- Co-Founder and CPO at Planyard
GetLatka interview
How Planyard Bootstrapped to $10K-$20K MRR Serving 40 Construction Contractors (Interview with Co-Founder Ekke Uustalu)
Ekke Uustalu (Co-Founder and CPO of Planyard) spoke to Nathan Latka on June 1, 2022.
Planyard figures from the interview
- Total Revenue (2021)
- Under $200,000
- MRR (June 2022)
- Between $10,000 and $20,000
- Customers (2022)
- 40
- Team Size (2022)
- 3
“I think it's around 40 customers, forty, fifty customers, something in that range.”
“So we're now actually only three people again, so we didn't raise money. We're in the process of probably raising money soon. We are three co founders, and we have three, let's say, I don't know how to give a title, a consultant/advisors also on board who work with us.”
“Let's say that is the ideal case. Our pricing, we're really in the process of figuring out the pricing. So, construction is kind of a periodical business, and we have been experimenting with kind of project based pricing. They bring on one of the projects that they start on the platform, but not the past ongoing ones. So, many of the customers are in the process of, let's say, upgrading. So, they're not that the potential revenue is the number I told you. Like at the moment, they have a lower number because they just have one or two or three projects.”
Bio
Co-founder of Planyard with a background in B2B software and cyber security. Now tackling profitability forecasting in larger construction companies to make sure they don't go out of business due to insufficient visibility.