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Josh Newman

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How Clatter Reached $600K ARR with 10 Enterprise Customers and 1 Employee (Interview with CEO Josh Newman)

Josh Newman (CEO and Founder of Clatter) spoke to Nathan Latka on September 8, 2022.

Clatter figures from the interview

ARR (2022)
$600,000
Customers (2022)
10 enterprise customers
ARPU (2022)
$5,000 per month
Team Size (2022)
1 full-time employee
ARR (Prior Year) (2021)
$370,000
“So from a from a monthly standpoint, the the average per month is gonna be somewhere around probably $5,000, and you're gonna have some customers who are gonna be lower where those might be folks who just use one of the one of the products. You might have some that are gonna be higher where they might use three or four of the different products.”
“Our largest customer pays about $10,000 a month. And what what they're doing, though, is they're they're using us. So using the PowerPoint builder example, they're using us from a full service model. They'll email one of our project managers and just say, here are all the slides. They'll do it a few times a week.”
“So it started in 2019 and actually started with a a bespoke model where we super long story short, chief marketing officer of of one of the the largest divisions of this particular customer came to me and just said, Josh, we've got thousands of PowerPoint slides. We don't know how to organize them. The sales team is struggling. There's no consistent messaging, no consistent branding. Help us.”

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Bio

Josh is an innovative product, marketing and technology leader and enthusiast. He founded the creative services agency Mediatavern in 2002, serving the needs of Fortune 500 customers. Clatter, a B2B creative automation SaaS platform, was started in 2020 to help users create presentations, microsites and collateral at scale.

Company

Clatter

Westport, United States · Founded 2019

Revenue
$2M
Team size
3
Customers
10

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