Kean Graham
- Founder and CEO at MonetizeMore
GetLatka interview
How MonetizeMore Reached Over 300 Publishers and $150 CAC in 2020 (Interview with Kean Graham)
Kean Graham (Founder and CEO of MonetizeMore) spoke to Nathan Latka in July 2020.
MonetizeMore figures from the interview
- Monthly Revenue (June 2020)
- Close to $400,000
- Customers (2020)
- Over 300
- CAC (fully loaded) (2020)
- $150
- Monthly Revenue Churn (2020)
- 2.25%
- Team Size (2020)
- Over 160
“It's a SaaS plus a service. So it's kind of like a combination.”
“One of our biggest competitive advantages is our content marketing and we get over 95% of our leads from inbound. So we have a very active blog, we have a lot of evergreen pillar posts, and the traffic's coming in. We're very active on social media, we're answering questions on forums, we have an active YouTube channel, and we're getting constant leads, and we're hitting new records actually recently these months in terms of the sellable leads that are coming in.”
“Last month we were 160, and that's out of a total amount of leads of over 500. So we're rejecting most of them because we're on the premium end and we reject for traffic reasons, for policy, traffic quality, all that, we're very picky.”