Kuba Koziej
- Co-Founder at Zety
GetLatka interview
How Zety Grew Around 300% a Year to About a $10M Run Rate by Its 2019 Sale (Interview with Co-Founder Kuba Koziej)
Kuba Koziej (Co-Founder of Zety) spoke to Nathan Latka on February 18, 2021.
Zety figures from the interview
- Run Rate at Acquisition (2019)
- About $10M
- Annual Growth After the 2019 Sale, Incl. Other Brands (2020)
- Over 100%
- YoY Growth (early years) (2017)
- Around 300%
- Monthly Price (2021)
- $25 per month
- Total Funding Raised
- $200K
“I think it actually stems from our business model. So, like, we we mostly use search traffic, which we which we monetize. So in our case, it makes a lot of sense to occupy a lot of real estate in Google, be it organic traffic or or be it paid traffic.”
“The number subscriptions went down slightly, but our LTV made up for it massively. So we basically started making like three or four times more money.”
“But the thing is, like, if we have the same product on two different sites, we use a different business model. So on zety.com, it was recurring revenue right from the beginning.”
Bio
Co-founder and exCEO at InterviewMe.pl, Zety.com (one of the biggest career advice websites), and Resumelab. Made an exit to BOL in 2019.