Manuel Hartmann
- Founder and CEO at SalesPlaybook
GetLatka interview
How SalesPlaybook Reached About $700K in Revenue with 50 Customers in 2021 (Interview with CEO Manuel Hartmann)
Manuel Hartmann (Founder and CEO of SalesPlaybook) spoke to Nathan Latka in December 2021.
SalesPlaybook figures from the interview
- Revenue (2021)
- $700K
- Active Customers (2021)
- 50
- Price per Customer (2021)
- $800-$1,800 per month
- Team Size (2021)
- 8
“We're probably at around 50 active customers, so customer lifetime was back then around three to four months, which is signing our first twelve months agreement. So customer lifetime for some customers is increasing drastically.”
“No. They're typically paying... semiannually or annually, like, investing 10 to 20 k. So pretty much, like, 800 to $1,800 a month.”
“Probably around 700 k.”
Bio
Manuel built up https://thesalesplaybook.io/ bootstrapped from 0 to 100+ customers and 350k+ annual revenue in less than 2 years to help committed B2B entrepreneurs selling CHF 25’000-CHF 250’000 deals grow annual revenues by 100-400% by hitting product-market-fit and scaling up sales faster without hiring expensive sales reps.