Pamela Richter
- CRO and Co-Founder at B2Chat
GetLatka interview
How B2Chat Reached $1.4M ARR with 500 Customers in LATAM Managing WhatsApp Channels (Interview with CRO and Co-Founder Pamela Richter)
Pamela Richter (CRO and Co-Founder of B2Chat) spoke to Nathan Latka on December 16, 2021.
B2Chat figures from the interview
- ARR (2021, annualized)
- $1.4M
- Customers (2021)
- 500
- ARPU (2021)
- $200 per month
- Gross Churn (2021)
- 1.8% per month
- Team Size (2021)
- 35
“Basically, what we discover is that the customers couldn't really manage the WhatsApp for multiple agents, so they were not able to understand what was going on in those channels. WhatsApp is very important for Latin America and most of our customers are in Latin America, so they couldn't really measure and and audit what was happening in that channel. So that's why we created b2chat.”
“So the average ticket that they pay us is around $200.”
“So currently we have around 500 customers. It's companies mainly in Latin America.”