Steve Hartert
- VP of Enterprise Operations at Jotform
GetLatka interview
How Jotform Reached 10,000,000 Users and 400 Employees Bootstrapped with No Outside Funding (Interview with VP of Enterprise Operations Steve Hartert)
Steve Hartert (VP of Enterprise Operations of Jotform) spoke to Nathan Latka on July 7, 2022.
Jotform figures from the interview
- Total Users
- 10,000,000
- Team Size
- 400
- Lowest Paid Plan
- $39 per month
- Highest Single-User Plan
- $99 per month
- Enterprise Starting Price
- $7,200 per year
“We're bootstrapped. We've never taken a dime of any investor money anywhere. So all our growth has been purely organic.”
“Our marketing has really been revolving around SEO. We have really kind of planted our flag on the SEO side.”
“We have a couple of dozen people that are doing on the SEO side, but I mean, really what it comes down to is they look at, they're constantly pouring over those are the keywords that people are looking at, how they're finding us, what types of phrases they're looking for.”