Thomas Helfrich
- CEO and Founder at instarel
GetLatka interview
How Instarel Reached $240K ARR With 20 Customers on a 10-Person Team (Interview with CEO Thomas Helfrich)
Thomas Helfrich (CEO and Founder of instarel) spoke to Nathan Latka on May 25, 2022.
instarel figures from the interview
- ARR (2022)
- $240K
- Customers (2022)
- 20
- Team Size (2022)
- 10
- Total Funding Raised
- $135K
- Post-Money Valuation (2021)
- $2.1M
“What came first was falling in love with the problem. And the problem was it just takes too long to create the content, engage with it, and figure out a strategy that works. So that was that was the first piece. And then, you back into the other parts of the technology and the things you need to go build to solve that.”
“The the best for us are our startup technology companies that are have some type of funding and they need to get to market, they need to get marketing. So, you know, if founder goes, oh, I need to hire a marketing person, that's when I want you to go. No, no, no, call me. There's a less expensive, better way to do it.”
“Corporate, like, full on customers paying anywhere between 2 and 3,000 a month, and then individuals are probably $500 or less.”
Bio
Hello, I am known as Thomas "Ai Nerd" Helfrich is a B2B Technology Influencer with over 169k followers on LinkedIn, CEO and Founder of instarel.ai, and the host of the "Ai Nerd" YouTube channel.