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Tyler Austin

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How REISift Reached $140K MRR and 1,300 Customers While Staying Fully Bootstrapped (Interview with Founder Tyler Austin)

Tyler Austin (Founder of REISift) spoke to Nathan Latka on December 8, 2021.

REISift figures from the interview

MRR (November 2021)
$140,000
Active Customers (2021)
1,300
ARPU (2021)
$100 per month
Monthly Churn (2021)
5%
Team Size (2021)
10 full-time
“I got tired of traveling 50% of the year for the government, basically. So I started dabbling in real estate and, you know, wrote my own scripts because I was a a cyber guy by trade to solve my own problem, and that kind of ended up slowly developing into, hey, other people wanna use that, basically.”
“We pre launched and I did a YouTube video and ended up getting, like, 50 customers that paid us before there was any product. And so that got us to about 2,500 or so MRR. And we officially launched in September 2019.”
“Our sweet spot our our our average from where our customers are sitting, a lot of them are in that professional plan. We did some adjustments to get a lot more people in that mid tier plan at $99. But I would say a good a good split and spread is 25% in in essentials, you know, 45 to 50% in that professional plan, and another, you know, 25 to 35% in that business plan.”

Read the interview →Watch the recording →

Bio

Tyler Austin is a husband, father, former Air Force serviceman, 7-figure real estate investor, and the founder of REISift a bootstrapped SaaS in Proptech helping real estate investors scale their sales and marketing. He also holds a bachelor's degree from Florida Tech in Computer Information Systems. Growing tired of traveling for the Air Force, Tyler got started in real estate when he was 24 as a way to achieve personal and professional freedom. Within 2 years, he’d built a successful investing business that broke him out of debt, freed him from his W2, and allowed him to follow his entrepreneurial dreams. Now Tyler spends most of his time creating software and systems that help real estate professionals optimize and execute high-ROI marketing campaigns. He’s also a whiskey & cigar connoisseur, as well as an outdoorsman who’ll do anything to see his tribe succeed, offline and online.

Company

REISift

Fort Walton Beach, United States · Founded 2018

Revenue
$5.4M
Team size
15
Customers
1.3K

Company profile →CEO interview →