Zack Oates
- CEO at Ovationup
GetLatka talk
How Ovation Reached 2,000 Restaurant Customers on a $20K Marketing Budget (Interview with CEO Zack Oates)
Zack Oates (CEO of Ovationup) gave a talk on September 1, 2022.
Ovationup figures from the talk
- Restaurant Customers (2022)
- 2,000+
- Marketing Budget Used (2022)
- $20,000
- Email List Size (2022)
- 2,000 subscribers
- Email Open Rate (2022)
- 60%
“So we were doing 40 k in MRR. We had been around for a little while, kind of like slow, slow, slow, slow. But the problem was that we were growing fat. Right? We're growing out. And then COVID hit and just everything sucked.”
“my first 100 episodes, I had 6,700 downloads. You probably get that in the first five minutes when you release a podcast. But the thing is, I don't care. Because I don't care how many downloads I get. I get to put this content on LinkedIn.”
“I would pay people to mention me on stage. So literally, I'm in the audience on Venmo and just like hitting them up, hitting them up. This is worth it. Why? Because who's in the audience? The buyers.”