2023 Revenue
$3.2M(Est.)
Funding
$0
Team
32
Founded
2004
2NDNATURE Revenue (2023)
Developer of decision support tools. The company offers assessment tools to assist resource managers to identify program performance metrics, measure and document the benefits of land management changes, riparian restoration projects, fuels reduction and other resource assessment and restoration strategies.
Last updated
2NDNATURE Revenue
In 2023, 2NDNATURE's revenue reached $3.2M. The company previously reported $1.7M in 2021.
| Year | Milestone | Source |
|---|---|---|
| 2023 | 2NDNATURE Hit $3.2m revenue in December 2023 | Estimated |
| 2021 | 2NDNATURE Hit $1.7m revenue in April 2021 | |
| 2004 | Launched with $0 revenue |
2NDNATURE Valuation, Funding Rounds
Explore the complete funding history and valuation milestones for this company. Below you will find information about each funding round and key financial metrics that shaped the company's growth trajectory.
| Year | Round | Amount | Valuation | % Sold | Source |
|---|
Founder / CEO
Nicole Beck
CEO
Nicole Beck Chief Executive Officer Nicole Beck has a PhD in aquatic chemistry and a career mission to bring science to decision makers. Working as a consultant, she saw the opportunity to build science-based field protocols and analyses into software tools that could be used directly by city staff to extend their in-house technical capacity and eliminate programmatic inefficiencies. Over the years, she and her team have constructed an applied science experimental design vision that integrates scientific principles with practical data collection method and accessible reporting formats. The standardization and automation of the advanced analytics within 2NDNATURE Software ensures users results are precise and comparisons meaningful. Her lifetime commitment to team has landed her in the USA Ultimate Hall of Fame and a never-ending love of challenging journeys. Now she competes with her friends on mountain bikes, her two girls sprinting and anyone who wants to lose at cornhole or ping pong.
Customers
We do not have customer count information for 2NDNATURE yet.
2NDNATURE Employees & Team Size
2NDNATURE employs approximately 32 people as of 2026, down from 40 in 2022, including 1 sales reps that carry a quota.
| Year | Milestone | Source |
|---|---|---|
| 2023 | Reached 32 employees (December 2023) | |
| 2022 | Reached 40 employees (December 2022) | |
| 2021 | Reached 20 employees (December 2021) | |
| 2021 | Reached 20 employees (April 2021) |
Frequently Asked Questions about 2NDNATURE
What is 2NDNATURE's revenue?
As of 2023, 2NDNATURE generated an estimated $3.2M in annual revenue.
Who founded 2NDNATURE?
2NDNATURE was founded by Nicole Beck.
Who is the CEO of 2NDNATURE?
The CEO of 2NDNATURE is Nicole Beck.
How many employees does 2NDNATURE have?
As of 2023, 2NDNATURE had 32 employees.
Where is 2NDNATURE headquartered?
2NDNATURE is headquartered in Santa Cruz, California, United States.
Compare 2NDNATURE to the industry
See how 2NDNATURE ranks against the best Analytics Tools & Software companies by revenue and funding.
Data and Sources
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
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