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2024 Revenue

$3.2M(Est.)

Customers

500

Funding

$0

Avg ACV

$6.4K

Team

21

Founded

2012

Better Impression Revenue (2024)

Better Impression helps tens of millions of unique B2B and B2C users from around the world make better-informed decisions online. Our personalization engine learns the users’ preferences and assists them in selecting the best online services.

Our advanced matching techniques use big data analysis, machine learning and innovative user targeting. We leverage these technologies to individualize suggestions to our users, allowing them to discover and connect with brands that best suit their needs. We do this in a variety of online industries such as Personal & Business Finance, Website Services, Online Dating, Insurance, SaaS and more.

Last updated

Better Impression Revenue

In 2024, Better Impression's revenue reached $3.2M. The company previously reported $2.5M in 2023. Since its launch in 2012, Better Impression has shown consistent revenue growth.

Better Impression Revenue GrowthReported revenue / ARR over time · latest figure estimated$0$750K$1.5M$2.3M$3M$3.8M2012201420162018202020222024$0$3.4M$3.2MSource: GetLatka.com
YearMilestoneSource
2024Better Impression Hit $3.2m revenue in October 2024Estimated
2023Better Impression Hit $2.5m revenue in December 2023Estimated
2021Better Impression Hit $3.4m revenue in April 2021
2012Launched with $0 revenue

Better Impression Valuation, Funding Rounds

Better Impression is a bootstrapped Other Analytics Software startup. Founded in 2012, Better Impression has grown to $3.2M in revenue without raising any venture capital or outside funding.

As a self-funded Other Analytics Software SaaS company, Better Impression has built its business with no outside investment.

Better Impression Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$0$0.2$0.2$0.4$0.4$0.6$0.6$0.8$0.8$1$12012Source: GetLatka.com
YearRoundAmountValuation% SoldSource

Founders

Avishai Shoushan

CEO

I am a passionate business leader. I bring a unique blend of over 20 years of experience in the high-tech industry:

Benji Engelsman

VP, Business Development & Growth

Benji Engelsman is listed as VP, Business Development & Growth at Better Impression.

Q&A

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Customers

Better Impression serves 500 customers.

Better Impression Employees & Team Size

Better Impression employs approximately 21 people as of 2026, down from 27 in 2023, including 1 sales reps that carry a quota. It serves 500 customers that rely on its solutions.

Better Impression Team GrowthReported headcount over time013253850632012201420162018202020222024002121Source: GetLatka.com
YearMilestoneSource
2024Reached 21 employees (October 2024)
2023Reached 27 employees (December 2023)
2022Reached 48 employees (December 2022)
2021Reached 44 employees (December 2021)
2021Reached 41 employees (April 2021)

Frequently Asked Questions about Better Impression

What is Better Impression's revenue?

Better Impression generates an estimated $3.2M in annual revenue.

Who is the CEO of Better Impression?

The CEO of Better Impression is Avishai Shoushan.

How much funding does Better Impression have?

Better Impression is bootstrapped and has not raised outside funding.

How many employees does Better Impression have?

Better Impression has 21 employees.

Where is Better Impression headquarters?

Better Impression is headquartered in Tel Aviv, Israel.

Compare Better Impression to the industry

Data and Sources

All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.

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Better Impression Revenue 2024: $3.2M Est. ARR