Watch: How Bootstrapped Adapt.io Reached 200,000 Free Users and a Profit Margin Over 40% (Interview with Surender Nadarajan)May 2019 · Surender Nadarajan, Co-Founder
How Bootstrapped Adapt.io Reached 200,000 Free Users and a Profit Margin Over 40% (Interview with Surender Nadarajan)
- EBITDA marginOver 40% profit (bottom line)Watch at 3:52
- Free users200,000Watch at 4:27
- Price per seat$49 per month (Basic plan; the Growth plan is $149 a month; priced by number of contacts)Watch at 1:31
- Revenue per user$150 per month, self-serve customers only (his range: one hundred fifty to two hundred dollars)Watch at 3:01
- CAC$400 fully weighted (two times the monthly, for a $200 a month customer)Watch at 12:25
- Growth300% year on year (grown four times, 4x)Watch at 7:21
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